L-R: Vikram Bhadauria, Amit Puri and Aditya Bhadauria of Alok Masterbatches

The rise in population and urbanization has led to higher penetration of plastics in various industries, and to tap this massive potential K 2019 plays a vital role by providing a common platform for exhibitors and visitors from the entire value chain of the plastics industry.

This year at the show, ALOK Masterbatches will look forward to interacting with captains of the plastics industry, international buyers & vendors, and media journalists. ALOK has one of the largest portfolios of masterbatches in the industry with more than 5000 masterbatches, including a wide range of filler, color, and black masterbatch solutions. While the company will be exhibiting its entire range of commodity masterbatches, it will lay special emphasis on its newly developed color masterbatch solutions for bio-polymers and anti-microbial solutions developed in partnership with Microban, a leading company for antimicrobial technology and odor control solutions for developing antimicrobial solutions in the Indian market. ALOK will also announce a strategic partnership with Microban.

According to the company, K provides the best platform to network, ideate and showcase cutting-edge solutions developed at ATIC. ALOK believes that the show will provide a brilliant opportunity to reach out to and establish strong business relationships with the stalwarts of the plastics industry.

Packaging South Asia’s editor, Naresh Khanna will be covering K 2019 and can be reached through the TeamIndia@K WhatsApp group. Interested persons can join the WhatsApp group by sending their name, phone number, and company name to edit10@ippgroup.in.

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We can assess your potential and addressable markets in light of the competition with research and discuss marketing, communication, and sales strategies for market entry and growth. [www.ippstar.org]

With a strategy and budget for targeted marketing, you can discuss optimal use of our hybrid print, web, video, and social media channels for brand recognition linked to market relevance. Our platforms and channels are differentiated by hands-on domain practice and experience. We understand of business and financials, and our team, including some of the best globally recognized technical writers, is ready to meet you and your customers for content.

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Naresh Khanna – 12 January 2026

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