Memjet inkjet solutions for labeling and packaging

Inkjet solutions for small food and beverage manufacturers

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Memjet
Memjet’s next-generation printing solutions let small manufacturers integrate labeling and packing directly into their production process

As demand for local and specialty products continues to grow, Memjet singlepass inkjet solutions is helping product manufacturers by powering a range of packaging and labeling solutions. These next-generation printing solutions let small manufacturers integrate labeling and packing directly into their production process, creating a quality look-and-feel for the product while reducing waste, improving efficiency, and saving money.

Kim Beswick, general manager of Memjet’s Desktop Division, says, “Label and package production represents a particular challenge for small manufacturers. Although these products are produced in small volumes, the packages and labels used for them still create the same complexities that larger manufacturers encounter. Colors, logos, product details, and customer promotions all must be represented flawlessly and professionally. To succeed in this new paradigm, manufacturers must adopt processes that enable them to produce the high-quality labels and packaging easily and cost effectively.”

New Printing Technology

To meet this demand, small food and beverage manufacturers traditionally turn to a local label converter or printer to produce their labels and packages. However, these third-party suppliers require long lead times and high order minimums that can cause delays in production and expensive waste.

Memjet-powered inkjet solutions give manufacturers the control they need to produce full-color, high-quality labels and personalized packaging quickly, efficiently, and affordably. The advanced technology from Memjet can be integrated easily into the manufacturing process, thereby allowing food and small consumer goods manufacturers to produce personalized color labels and packaging of varying batch sizes in-house whenever they choose.

Additionally, the printing solutions can turn the package or label into a personalized communications channel, giving the manufacturers an easy way to include targeted messages, images, colors, decorations, and fonts. According to the company, no other technology can produce these results at the total cost of ownership that Memjet inkjet solutions enable.

The impact, resilience, and growth of responsible packaging in a wide region are daily chronicled by Packaging South Asia.

A multi-channel B2B publication and digital platform such as Packaging South Asia is always aware of the prospect of new beginnings and renewal. Its 16-year-old print monthly, based in New Delhi, India has demonstrated its commitment to progress and growth. The Indian and Asian packaging industries have shown resilience in the face of ongoing challenges over the past three years.

As we present our publishing plan for 2023, India’s real GDP growth for the financial year ending 31 March 2023 will reach 6.3%. Packaging industry growth has exceeded GDP growth even when allowing for inflation in the past three years.

The capacity for flexible film manufacturing in India increased by 33% over the past three years. With orders in place, we expect another 33% capacity addition from 2023 to 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels have grown similarly. The numbers are positive for most of the economies in the region – our platform increasingly reaches and influences these.

Even given the disruptions of supply chains, raw material prices, and the challenge of responsible and sustainable packaging, packaging in all its creative forms and purposes has significant headroom to grow in India and Asia. Our context and coverage engulf the entire packaging supply chain – from concept to shelf and further – to waste collection and recycling. We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers.

In an admittedly fragmented and textured terrain, this is the right time to plan your participation and marketing support communication – in our impactful and highly targeted business platform. Tell us what you need. Speak and write to our editorial and advertising teams! For advertisement ads1@ippgroup.in , for editorial info@ippgroup.in and for subscriptions subscription@ippgroup.in

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