Scantrust
Dominik Nagiller, global BD & partnership manager of Scantrust. Photo PSA

Scantrust is a Swiss company that provides an Internet of Things platform for identifying products on the internet offering traceability for industries such as luxury goods, food products, industrial machines, water filters, cables, agrochemical products, and fiscal stamps. 

The company was jointly present at the Traceability and Authentication forum on 6 -7 July 2023 in Delhi, with Domino Printing Sciences with whom it recently collaborated with due to their expertise in printing scan codes. 

The company has developed a QR Code system with an additional layer of protection against copying, based on inserting a copy detection pattern or secure graphic that loses information when it is copied. The technology does not require special materials, inks, and modifications to printing equipment to implement the system. Related product authentication and traceability data can be stored in a blockchain.

According to Dominik Nagiller, global BD & partnership manager of Scantrust, QR codes used in their authentication and traceability systems are printed on product packaging and scanned with a smartphone to authenticate and track products. The company provides a free app to consumers, which can be used to scan products with the copy detection pattern and help detect fakes. Scanning a code with a smartphone can also offer a traceability feature with origin and supply chain information about the product made available. An enterprise app is also provided for employees, distributors, and forensic inspections. 

“It’s the first time I am attending this famous forum in India. India is a big market because there are a lot of products and great brands, which result in many counterfeits. Our secure QR code gateway provides maximum security by making the QR code copy-proof. It enables you to know a customer and not only get information but authenticate it reliably. If you copy one of our QR codes, scan it and sync your output, it says, ‘oh, it must be a copy’,” Nagiller said. 

Nagiller says every time someone scans a code, a signal is sent to the company’s servers and usually linked with the ERP or traceability systems of the brands. “So we provide a data point. We often work in conjunction with other data points. We work with brands and the brands work with printing partners. They often like to use the Domino K600I because it’s a state-of-the-art printer that makes it very easy to print our special QR code.”

Packaging South Asia — authentic, impactful and influential

An English-language packaging industry B2B platform in print and web, Packaging South Asia is in its 19th year of publication. We do not make any claims about being the best or the most widely read. However, if you are interested in targeting the Indian and South Asian markets to sell equipment, technology, software, and consumables, we can help.

To improve your marketing and grow sales, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.

Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our platform and channels are differentiated by hands-on practice and an understanding of business and financials. Our team, including some of the best technical writers, is ready to meet you and your customers for content.

India and South Asia’s fast-growing packaging industry is continuously expanding capacities with efficiency and appropriate innovative technologies. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our monthly or two weekly packaging eZines.

For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in

Naresh Khanna – 21 January 2025

Subscribe Now
unnamed 1

NEWSLETTER

Subscribe to our Newsletter

LEAVE A REPLY

Please enter your comment!
Please enter your name here