Change is a key word for KBA in 2015. Astrategic realignment of product lines and the organizational structure has been in place since the introduction of KBA’s Fit@All programme at the end of 2013, whereby KBA is to push ahead with new market orientation more actively while optimizing core businesses. KBA will focus more on digital printing, packaging printing, flexographic and specialty printing, among others. As KBA’s largest market, KBAGreater China is of utmost importance. KBA has experienced rapid growth of its printing machinery market in Taiwan in recent years, marked by the establishment of
KBA Taiwan on 9 October 2014. Taiwan is a vibrant market with high demand for KBA’s highly automated and efficient sheetfed presses. It is also a vital backbone in the business development of KBA Greater China.
In order to cope with growing customer demands, Joseph Kwan, former general manager of KBA (HK), has been appointed general manager of KBA Taiwan. To strengthen KBA’s leading market position and sustainable development in the Greater China region further, KBA announced the appointment of Eric Wong as general manager of KBA (HK). He succeeded Joseph Kwaninmanagingthe overall operation and marketing activities in Hong Kong and South China on 2 January 2015. Wong has been in the printing industry in Greater China for more than thirty years. He has witnessed various developments in China’s printing industry since the 1980s from its inception to the take-off in the past decade. Havingbeen with Manroland for 32 years, joining the KBA Greater China team is a challenge in Wong’s career.
Walter Zehner, CEO of KBA Greater China, congratulated Joseph Kwan and Eric Wong on their appointments. “I believe that Eric with his over three decades of excellent managerial and marketing experience as well as his amazing ability to respond to the great challenges in China’s printing industry will strongly contribute to increasing the market share of KBA Greater China. After Joe Kwan’s outstanding contribution to gain a firm and sustainable
foothold in the Greater Chinese market, Eric Wong is now in a position to make dreams come true for our customers by providing the latest technology and application platforms engineered by KBA,” said Zehner.
