At ProPak 2024 in Bengaluru, Faridabad-based Shubham Pack highlighted its portfolio of packaging machines for home care, personal care, pharmaceuticals, and the food and beverage industry. Known for its multi-track, collar-type, and lined carton packing machines, the company chose this event to highlight its newest innovation, the SPM Aseptica 24000 — an aseptic liquid packaging machine designed for the liquid packaging sector.
According to Manoj Dubey, senior sales manager, Shubham Pack, the company after examining the new trends in the packaging industry came up with the aseptic liquid packaging machine venture. “Apart from our packaging machines, due to the surge in demand for liquid packaging in India, we ventured into the aseptic liquid packaging space, which is in its initial form. It will grow eventually in the future,” Dubey said.
While many exhibitors at ProPak showcased machines at their stands, Shubham Pack took a different approach. Instead of full-sized machines, it presented miniature versions of the equipment, attracting visitors. “It was a logistically driven decision not to showcase our machinery.”
ProPak 2024 offered Shubham Pack a platform to connect with the Southern market, where the company has a presence through various installations. For Dubey and his team, the event provided an open forum to display their machines, engage with potential customers and gain insights from industry professionals. “Though we already have some presence in this part of the country, we saw ProPak as an opportunity to create more awareness and directly connect with clients,” Dubey said.
At the three-day event, the company had meaningful discussions with existing and prospective clients. Dubey said the exhibition generated numerous serious inquiries that could be a lead for sales. “It’s been a highly successful event for us. We were able to meet numerous visitors and had some insightful conversations to help us strengthen our relationships with customers,” he said.
