Videojet Technologies has launched a brand new application – the Videojet Pharma Line App – to provide instant information and guidance for customers looking to code or mark onto pharmaceutical and medical device packaging.

The Videojet Pharma Line App is available for iOS and Android mobile devices and has been designed to provide information that relates to a customer’s specific coding needs and requirements. App users can select from the most common packaging formats in the pharmaceutical and medical device industry, view different coding options depending on the packaging selected and receive application-related information to help them make informed decisions. The app library contains numerous case studies, spec sheets, application notes, white papers and product videos to be viewed and shared.

Marc Discher, global marketing manager – Pharma at Videojet Technologies, said, “Not all customers are familiar with the wide variety of coding and marking options available to them, therefore our goal was to develop a tool that provides clear guidance and information at the touch of a button. The app enables customers to research the coding technology options that best suit their packaging needs in the most straightforward way possible. You simply select the product to be coded, select your preferred coding option, then instantly receive comprehensive, application-specific information.”

The application contains a packaging library, which currently contains aerosol cans, blister packs, folding cartons, HDPE bottles, stick packs, tubes, syringes and vials. These options will be extended over time; an app library which will be updated frequently with the latest materials (case studies, white papers, spec sheets, application notes, product videos); a push-message function to ensure users receive the latest news and updates the second they are posted.

The Videojet Pharma Line App is available to download now in a wide variety of languages, including Chinese, English, French, German, Italian and Spanish.

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Naresh Khanna – 12 January 2026

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