Actega adds new products to its portfolio

The new products will create highly tactile, impactful shrink sleeve effects

Actega has expanded its range of shrink sleeve coatings and inks to increase the competitive edge of converters and brands
Actega has expanded its range of shrink sleeve coatings and inks to increase the competitive edge of converters and brands Photo: Actega

Actega, manufacturer of specialty coatings, inks, adhesives, and sealing compounds for the print and packaging industry, announces new additions to its extensive product portfolio, further enhancing the visual and haptic effects achievable for shrink sleeves.

The new products include coatings designed to create highly tactile, impactful shrink sleeve effects. By applying the Hybrid AQ-UV Soft Touch Coating, and UV Wet Touch Coating, users, can produce packaging designs that perfectly represent the product itself, such as wet touch coatings on a beverage bottle or the soft-touch finish on a tube of luxurious, conditioning moisturizer, or the brand image.

“Brands are constantly looking for ways to differentiate their products to stand out on a competitive store shelf, and these new coatings are the latest innovations from Actega, designed with the consumer experience and brand identity in mind.”

Actega’s new solvent-based ink to create a dramatic metallic shine

In addition to these advanced coatings, Actega’s new UV and solvent-based silver inks, including a solvent-based Rainbow Silver, have been launched for brands and converters looking to create a dramatic metallic shine. Converters can also opt for these silvers instead of a traditional foil finishing process, enabling better recyclability of the finished container and reducing waste associated with applying foil.

Together with a new UV Matt coating and UV shrink white ink, these new products further bolster Actega’s extensive range of functional and special effect coatings for shrink sleeves.

Hoffmann comments, “Actega’s coating and ink systems work on all common substrates, including PET, OPS, and PVC, and are suitable for one-sided or two-sided finishing. Actega also takes pride in offering a truly consultative approach to ensure that our customers can optimize the Actega products they choose, both during production and to deliver the most effective, high-quality finish, and our team is always on hand to offer technical solutions for slide angle, static, scratch or adhesion.

“Shrink sleeves are a fast-growing market, providing 360º coverage and the highest flexibility in container shapes. By continuously developing and innovating our portfolio of products, we aim to ensure that our customers can stay competitive and take advantage of the many business opportunities available in this sector,” Hoffman concludes.


The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Packaging South Asia’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

Subscribe Now


Please enter your comment!
Please enter your name here