L to R – Christian Zeller, head of marketing BU printing and converting, Bobst and Patrick Graber Marketing Director Product Line Labels, Bobst Photo PSA
While Bobst didn’t show any machines at Labelexpo Europe, it emphasized its keenness and ability to partner with converters as they diversify and expand their operations to short-run and special applications, particularly with its digital Flexjet monochrome module for producing multilayer labels in a single pass.
The Flexjet module is a monochrome 1200 x 1200 inkjet option available for its Digital Master 340 and 510 platforms. It delivers an industry-first digital multilayer solution featuring multiple digital print units working in line. The fully integrated workflow enables single-pass production of complex label jobs such as multilayer, glue- and back-side printing.
The Flexjet module is currently equipped with one black printbar, using Bobst’s inkjet technology, using Fujifilm Dimatix Samba printheads for output at 1200 x 1200 dpi resolution at full process speed. This enables converters to print independently on the front, back, liner, or adhesive surfaces, all in a single pass.
As Patrick Graber, Bobst’s marketing director for labels, told us, “We’re seeing significant growth in the demand for multilayer applications driven by a large number of factors – such as sustainability and regulatory requirements, including product information, nutritional and ingredient values, and information, contra-indications and warnings in multiple languages. There is an increasing demand for adding promotional content and interactive features. While Bobst already provides innovative solutions for producing multilayer labels using inline flexo and all-in-one machines, it is now offering a fully digital solution with Flexjet, which pushes digital printing beyond its traditional limits.”
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