The Koenig & Bauer (KBA) website now offers its customers enhanced features, fresh design and a high level of user friendliness along with many other advantages through the
constantly growing Internet sales channel—a new KBA Webshop for spare parts, consumables and services. “Building on the experience of our already successful webshop, we have incorporated many ideas and tips from our customers in the new webshop,”
says Thomas Potzkai, head of service at KBA-Digital & Web.
Thanks to its easy-to-understand and user-friendly navigation, it is easier for customers to find their way around in the KBA Webshop and to use all of the relevant content intuitively. The new KBA Webshop is going online in time for the company’s 200th anniversary.
Group-wide introduction planned
The Webshop will first be offered to customers of KBA-Digital & Web Solutions, and then gradually it will be launched worldwide. In further steps, KBA-Sheetfed Solutions, the Swiss KBA-NotaSys SA, KBA-MetalPrint GmbH, KBA-Metronic GmbH and KBA-Flexotecnica S.p.A. will install the new Webshop this year. The updated Webshop is one of many initiatives within the framework of a group-wide service project, with the aim of further increasing customer satisfaction.
Many features in the new KBA Webshop
The shop can be used on PCs as well as mobile devices, and with the update it now has many new features and search options. A shopping cart function, for example, offers the option of integrating consumable materials and parts subject to wear and tear in a cyclical ordering mode. An availability indicator is another useful feature for customers to optimise their purchasing planning and warehouse management.
“Our SWebshop is of course an ongoing process. We will always offer new features and continuously develop our shop further. For example, ‘flowless coupling’ so that orders can be triggered using customer-specific ordering systems,” says Potzkai. In addition to the broad product range, services can also be requested using the new KBA Webshop, for example a thermography audit or a machine network test.