The first men’s skincare brand in the world to use sugarcane as a raw material for packaging. Bulldog has chosen to go green with its updated flexible tube line-up.
The green polyethylene is created by farming sugarcane on sustainable land in Brazil, thousands of kilometers from the Amazon rainforest.
Whilst being cultivated, the sugarcane captures CO2 from the air as it grows. In fact, sugarcane is so efficient at capturing CO2 that with every kilogram of green plastic produced, 3.09 kilograms of CO2 is removed from the air!
Once grown, the sugarcane is transformed into ‘ethanol,’ a type of alcohol which is in turn used by Bulldog’s partner Braskem to create green plastic.
The green plastic is then used by RPC M&H Plastics instead of fossil fuel sourced material to create flexible tubes while maintaining the performance characteristics of traditional polyethylene.
The Sugarcane is often planted on degraded pasture land, which in turn helps to recover the soil for future use. RPC M&H Plastics is continually seeking alternative environmentally responsive products as we believe that a small change can make a big difference while continually striving towards a business that has minimal impact on the environment.