Colour Mate Digital partner Sandeep Bhutani

Delhi-based signage and display firm Colour Mate Digital installed the Esko Kongsberg C60 3.2 meter wide digital cutting table in April 2017. They are the first customer in India to purchase the Kongsberg wide multifunctional digital finishing table for signage, display and packaging applications.

Colour Mate took the decision to invest in this Kongsberg table as they needed higher speed and to help them realise their diversification strategy into packaging applications. Colour Mate Digital partner Mr. Sandeep Bhutani states, “Our first Kongsberg table—an XN44 installed more than four years ago—has been a wonderful experience for us. As our market grew in volume and we achieved sophistication in design, we needed a faster and most versatile finishing machine to finish the output generated on our 8 wide format inkjet printers. We did evaluate the possibilities and without hesitation went in for the Esko Kongsberg C60 digital cutting table, which is able to cut vinyl sign boards, ECP, Sunpack foam board sheets, soft textiles, flex, PVC and several other substrates of varying thickness and density.”

Bhutani adds, “The signage and display market in India is growing at a healthy rate of 22 to 25% annually. MNCs are investing heavily in India for brand building activities, and this is quite encouraging for digital printing set-ups like us.” Colour Mate Digital has kept pace with the industry growth into a company with a 10,000 square foot plant and 40 employees. It produces POP displays, signage, banners and hoardings for a broad range of clients including advertising agencies, stand builders and architects.

Colour Mate Digital has plans to further enhance his versatile investment with Esko’s ArtiosCAD structural design software for corrugated, folding carton, POP, POS, and free standing displays. “The addition of the ArtiosCAD software will make us future-ready as well as help us design complicated designs with greater ease and precision,” adds Mr. Bhutani. “It also helps that Esko’s powerful set-up and experienced team in India is always ready to help us with its domain expertise and hand-holding when needed.”

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As we present our 2024 publishing plan, India’s real GDP growth for the financial year ending 31 March 2024 will exceed 6%. The packaging industry growth will match the GDP growth in volume terms and surpass it by at least 3% in terms of nominal growth allowing for price inflation in energy, raw materials, consumables, and capital equipment.

The capacity for flexible film manufacturing in India increased by 45% over the past four years. With orders in place, we expect another 20% capacity addition in 2024 and 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels are growing similarly. As the consumption story returns over the next six months, we expect demand to return and exceed the growth trajectory of previous years. The numbers are positive for most of the economies in the region – and as shown by our analytics, our platform increasingly reaches and influences these.

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