Industry solution for 18,000 product and packaging users across P&G Worldwide

Dassault Systèmes adds P&G to its 3DEXPERIENCE clients


Dassault Systèmes, a world leader in 3D design software, 3D digital mock-up and product lifecycle management (PLM) solutions, announced in end-April 2017 that Procter & Gamble, one of the world’s largest consumer packaged goods companies, is using its 3DEXPERIENCE platform. P&G is deploying Dassault Systèmes’ ‘Perfect Product’ and ‘Perfect Package’ industry solution experiences to connect thousands of users to data, colleagues and consumers. This accelerates and improves the company’s packaging and product design, requirements management and program management.

Consumer packaged goods is a fast-paced, competitive marketplace in which most purchase decisions are made in a matter of seconds. Companies must quickly deliver new materials, formulations and packaging that distinguish a product in the marketplace, contribute to a strong and reliable brand image, and inspire consumers to make—and repeat—a purchase.

Dassault Systèmes’ design, development and simulation application software. Photo courtesy Dassault Systèmes

P&G, a long-time customer of Dassault Systèmes’ design, development and simulation applications, manages 10 product categories and 65 brands in more than 80 countries. The 3DEXPERIENCE platform helps P&G to leverage its scale with greater agility to innovate, efficiently manage and accelerate product programs in the context of short product life-cycles, fluctuating costs of raw materials, and highly variable consumer demand.

“Our decision to upgrade our existing Dassault Systèmes’ PLM to the 3DEXPERIENCE platform is part of our work to digitally transform our business to support our work process digital transformation and drive value,” said Jean-Louis Hospitel, IT director, P&G. “The 3DEXPERIENCE platform facilitates end-to-end innovation integration and improved user experience for our seamless technical community.”

Based on the 3DEXPERIENCE platform, ‘Perfect Product’ and ‘Perfect Package’ are being extended across P&G to 18,000 users in research and development, product supply,
quality and other disciplines to support the design and development of products. In a global collaborative digital environment, project data is traceable, shareable and reusable. Teams spend less time searching for data and have access to more consistent and accurate packaging and product specifications. This streamlines processes and saves rework and expense. In addition to this increased productivity, data can be exchanged easily with consumers to gain greater insight into trends, needs and usage.

“The 3DEXPERIENCE platform and our industry solution experiences for consumer packaged goods connect people, processes and systems. As a result, companies can reduce product development time by up to 20%,” said Philippe Loeb, vice president, Consumer Packaged Goods & Retail Industry, Dassault Systèmes.

The impact, resilience, and growth of responsible packaging in a wide region are daily chronicled by Packaging South Asia.

A multi-channel B2B publication and digital platform such as Packaging South always aware of the prospect of new beginnings and renewal. Its 16-year-old print monthly, based in New Delhi, India has demonstrated its commitment to progress and growth. The Indian and Asian packaging industries have shown resilience in the face of ongoing challenges over the past three years.

As we present our publishing plan for 2023, India’s real GDP growth for the financial year ending 31 March 2023 will reach 6.3%. Packaging industry growth has exceeded GDP growth even when allowing for inflation in the past three years.

The capacity for flexible film manufacturing in India increased by 33% over the past three years. With orders in place, we expect another 33% capacity addition from 2023 to 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels have grown similarly. The numbers are positive for most of the economies in the region – our platform increasingly reaches and influences these.

Even given the disruptions of supply chains, raw material prices, and the challenge of responsible and sustainable packaging, packaging in all its creative forms and purposes has significant headroom to grow in India and Asia. Our context and coverage engulf the entire packaging supply chain – from concept to shelf and further – to waste collection and recycling. We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers.

In an admittedly fragmented and textured terrain, this is the right time to plan your participation and marketing support communication – in our impactful and highly targeted business platform. Tell us what you need. Speak and write to our editorial and advertising teams! For advertisement , for editorial and for subscriptions

– Naresh Khanna

Subscribe Now