Industry solution for P&G Worldwide’s 18,000 product and packaging developers

0
30
Dassault Systmes design, development and simulation application software. Image: courtesy Dassault Systmes

Consumer packaged goods is a fast-paced, competitive marketplace in which most purchase decisions are made in a matter of seconds. Companies must quickly deliver new materials, formulations and packaging that distinguish a product in the marketplace, contribute to a strong and reliable brand image, and inspire consumers to make—and repeat—a purchase.

Dassault Systmes design, development and simulation application software. Image: courtesy Dassault Systmes

P&G, a long-time customer of Dassault Systèmes’ design, development and simulation applications, manages 10 product categories and 65 brands in more than 80 countries. The 3DEXPERIENCE platform helps P&G to leverage its scale with greater agility to innovate, efficiently manage and accelerate product programs in the context of short product life-cycles, fluctuating costs of raw materials, and highly variable consumer demand.