Rave’s Heidelberg Foilstar in operation in Manesar

Technical strength coupled with good intentions and hard work can crack the market

228
Rave
Shiv Bhatnagar, chief operating officer of Rave India, with the Heidelberg Speedmaster CD 102-6 color plus coater UV combination press with Foilstar at the Manesar plant. Photo PSA

Rave India started in 1993 as a prepress house in Delhi that eventually had five high-end scanners and five imagesetters. Since September 2005, with the installation of a new 5-color SpeedMaster 74 press it has been one of the fastest growing printers in the country. The company now has two plants – in Delhi and Manesar. The company recently installed a new Heidelberg Speedmaster CD 102-6 color plus coater UV combination press with Foilstar at its plant in Manesar.

The country’s first Heidelberg Speedmaster CD 102-6 color plus coater UV combination press with Foilstar – the 59th Heidelberg Foilstar installation in the world – is now up and running and has already delivered a few jobs to Rave’s clients. Seen from the road, Rave’s new 150,000 square foot plant in Manesar resembles a giant multinational’s building.

RavaWith Rave’s plant in Gurgaon now being relocated to Manesar, the new location will take another month and a half to be completely ready and operating with full force. According to Bhatnagar, the Manesar plant will cater to both packaging as well as commercial printing customers. It is equipped with a number of Heidelbergs in addition to the new 6-color – a 4-color SM74, two 4-color CD102s, an 8-color SM 102. And for finishing, converting and binding – an MC2004, a Bobst Novacut 106 E, a Vision Fold, and Stahl Folder, Muller Martini Presto II, Aster, Eurobind, Welbound, Gattering, Sakurai, Polar’s, Polar System, all distributed to three levels of the building.

The star of the Manesar plant is the elegant Heidelberg Speedmaster CD 102-6 color plus coater UV combination press with Foilstar. “We have given the market an option which is something very new. After accomplishing a few jobs on the Foilstar, we have seen that the output is far better than metallized printing because in Foilstar you can combine both conventional and metallized printing. The Foilstar can deliver sophisticated security features, and is much more environment-friendly,” says Bhatnagar.

IMG 5020
The Rave India plant at Manesar. Photo PSA

Simple yet technologically advanced, the new press comes with third generation Foilstar technology. In the press, cold foil is applied in-line using two of the offset printing units, thus providing advantages of offset printing such as CtP imaged plates for foil, fast makeready, quick changeover, low maintenance and low energy consumption. The first unit transfers adhesive that is picked up by the offset plate instead of ink and the second unit removes the foil from a ribbon or ribbons of cold foil running in the Foilstar.

This is not the first time that Rave has invested in a new technology. While setting a cue for others to follow, readiness in adopting new technology is what makes Rave Scan a leader – be it quality, exclusivity, just-in-time or quantity. “Investing in new technology is not just risk-affiliated, but also challenging. However, we are optimistic and quite sure that once the market adapts to what we deliver with our new technologies, there is going to be a huge triumph,” says Bhatnagar.

“New technology means new features which requires time and a lot of R&D to learn and master these features. But we gain the benefits of new technology in terms of increased sales. If everything goes well, new technology will help us in sustaining the growth of the company through technical strength. Technical strength, coupled with good intention and hard work is what is needed to crack the market,” concludes Bhatnagar.

Packaging South Asia — resilient, growing and impactful — daily, monthly — always responsive

The multi-channel B2B in print and digital 17-year-old platform matches the industry’s growth trajectory. The Indian, South Asian, Southeast Asian, and Middle East packaging industries are looking beyond the resilience of the past three years. They are resuming capacity expansion and diversification, with high technology and automation in new plants and projects.

As we present our 2024 publishing plan, India’s real GDP growth for the financial year ending 31 March 2024 will exceed 6%. The packaging industry growth will match the GDP growth in volume terms and surpass it by at least 3% in terms of nominal growth allowing for price inflation in energy, raw materials, consumables, and capital equipment.

The capacity for flexible film manufacturing in India increased by 45% over the past four years. With orders in place, we expect another 20% capacity addition in 2024 and 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels are growing similarly. As the consumption story returns over the next six months, we expect demand to return and exceed the growth trajectory of previous years. The numbers are positive for most of the economies in the region – and as shown by our analytics, our platform increasingly reaches and influences these.

For responsible and sustainable packaging, with its attendant regulations and compliances, there is significant headroom to grow in India and the region. Our coverage includes the entire packaging supply chain – from concept to shelf and to waste collection, sorting, and recycling.

We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers. This is a large and complex canvas – the only thing that can work is your agile thinking and innovation together with our continuous learning and persistence.

The coming year looks to be an up year in this region, and this is the right time to plan your participation and marketing communication – in our rich and highly targeted business platform with human resources on the ground. Share your thoughts and plans to inspire and mobilize our editorial and advertising teams!

For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in

– Naresh Khanna (25 October 2023)

Subscribe Now
unnamed 1

NEWSLETTER

Subscribe to our Newsletter