Security Matter and BASF to develop solutions for plastics traceability and circularity

Addressing sustainability

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Plastics
Providing transparency of product lifecycles

Digital technology solutions provider Security Matters and plastic additive manufacturer BASF have signed a binding joint development agreement to develop solutions for plastics traceability and circularity.

Security Matters will contribute its technology to enable physical and digital tracking of closed-loop recycling, authenticate sustainability claims and improve the sorting of plastic waste. The partnership leverages BASF’s experience in plastic additives, regulatory know-how, and understanding of the plastics value chain. Both companies will also combine their research and development capabilities and required resources as part of the agreement.

Security Matters will provide its track and trace solution that marks physical objects with a unique and unalterable chemical-based barcode and connects them to a digital twin. As per Security Matters, the barcode withstands manufacturing and recycling processes, without altering the appearance or performance of the object. Using proprietary technology, the barcode captures a wide variety of information embedded in the plastic and can be used for closing the plastic loop.

“To tackle the global challenge, we have to rethink plastic applications with their end of life in mind. It is essential to progress towards a circular economy approach that closes the loop on end-of-life resources and allows us to recover and recycle plastics as efficiently as possible,” said Achim Sties, senior vice president, Performance Chemicals Europe, BASF.

The jointly developed technology could capture information of the polymer and how the plastic moves through the entire production and distribution process.

“By providing transparency of product lifecycles, we can create an entire technology-driven ecosystem that promotes circularity and sustainability for plastics. Together we can accelerate the progress of the plastics industry towards a more innovative, resilient and productive economy,” said Haggai Alon, chief executive officer, Security Matters.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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