UPM
The launch of this new portfolio provides a meaningful solution for the packaging industry. It leverages the power of circular economy principles and provides quantifiable emissions reductions to empower customers and brands to reduce the carbon footprint of their packaging materials without compromising on label quality or performance. It marks an important milestone in the company’s journey beyond fossil-based materials.

According to the UN, only 15% of the sustainable development goal targets are on track. In September 2023, UPM joined the UN Global Compact Forward Faster initiative to accelerate this pace. To demonstrate its commitment to the climate action initiative and help its customers reduce the carbon footprint of their packaging materials and drive action, UPM Raflatac has announced the launch of its carbon action plastic labels portfolio.

From 30 April 2024, the first products offered under the carbon action portfolio will be available to customers in EMEIA and the Americas. Further products are planned to be launched as part of the portfolio, all of which will focus on supporting the multiple circular economy Rs – reduced, recycled, or renewable materials that enable recycling or reuse. 

Designed to address the entire value chain’s impact, the carbon action portfolio offers a tangible path towards achieving Scope 3 emission reductions for printers and brand owners. This is underpinned by the DEKRA validated LCA calculation process through UPM Raflatac’s Label Life service.

The launch of this new portfolio provides a meaningful solution for the packaging industry. It leverages the power of circular economy principles and provides quantifiable emissions reductions to empower customers and brands to reduce the carbon footprint of their packaging materials without compromising on label quality or performance. It marks an important milestone in the company’s journey beyond fossil-based materials.

Katja Kivelä, business director, food and HPC, films & specials at UPM Raflatac, comments, “The launch of our carbon action portfolio is more than an introduction of new products; it’s a declaration of our unwavering commitment to sustainability and our customers’ success. By providing innovative solutions that can directly contribute to reducing carbon footprint and enhancing circularity, we empower our customers and brands to take concrete steps towards a low carbon circular economy.”

The goal of UN Global Compact Forward Faster initiative is to accelerate progress towards the 2030 sustainable development goals in five areas of action: climate action, living wage, gender equality, water resilience and finance & investment. By joining the climate action initiative, UPM commits to setting science-based net-zero emission reduction targets in line with a 1.5°C pathway, with the goal of halving global emissions by 2030 and reaching net-zero by 2050 at the latest.

Packaging South Asia — resilient, growing and impactful — daily, monthly — always responsive

The multi-channel B2B in print and digital 17-year-old platform matches the industry’s growth trajectory. The Indian, South Asian, Southeast Asian, and Middle East packaging industries are looking beyond the resilience of the past three years. They are resuming capacity expansion and diversification, with high technology and automation in new plants and projects.

As we present our 2024 publishing plan, India’s real GDP growth for the financial year ending 31 March 2024 will exceed 6%. The packaging industry growth will match the GDP growth in volume terms and surpass it by at least 3% in terms of nominal growth allowing for price inflation in energy, raw materials, consumables, and capital equipment.

The capacity for flexible film manufacturing in India increased by 45% over the past four years. With orders in place, we expect another 20% capacity addition in 2024 and 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels are growing similarly. As the consumption story returns over the next six months, we expect demand to return and exceed the growth trajectory of previous years. The numbers are positive for most of the economies in the region – and as shown by our analytics, our platform increasingly reaches and influences these.

For responsible and sustainable packaging, with its attendant regulations and compliances, there is significant headroom to grow in India and the region. Our coverage includes the entire packaging supply chain – from concept to shelf and to waste collection, sorting, and recycling.

We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers. This is a large and complex canvas – the only thing that can work is your agile thinking and innovation together with our continuous learning and persistence.

The coming year looks to be an up year in this region, and this is the right time to plan your participation and marketing communication – in our rich and highly targeted business platform with human resources on the ground. Share your thoughts and plans to inspire and mobilize our editorial and advertising teams!

For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in

– Naresh Khanna (25 October 2023)

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