New organizational structire with an entrepreneurial spirit

As packaging’s role is rapidly evolving, Bobst is building a new company structure to better serve the future for its customers. According to the company, the new organization, effective as of 1 January 2021, will be more customer-centric, easier to reach, and more agile to deliver novelties.

The new industry vision revealed by Bobst in June 2020 offers a profound transformation for the packaging industry. The connectivity, digitalization, automation, and sustainability required to answer the needs of brand owners, printers, and converters, will be driven by two new business units.

Bobst said the newly created Printing and Converting Business Unit (previously Sheet-Fed and Web Fed) led by Stephan März will develop products and solutions. Each product will be developed with an entrepreneurial spirit to better address clients’ and industry needs, delivering faster innovation, improving quality, and ultimately increasing customer satisfaction.

The Services and Performance Business Unit (former BU Services) led by Julien Laran continues to provide services to maximize production uptime and increase converters’ sites’ overall performance. The Internet of Things will enable converters to make fact-based decisions and optimize their entire production floor. Bobst Connect will take a more central role in supporting our clients.

These two business units will rely on a more simplified, agile, and easy to reach sales organization. Both identical sales organizations (geographies and industry) will serve clients across the labels, flexible packaging, folding carton, and corrugated board industries. More synergies between machines and services will enable new business models, it said.

Raphaël Indermühle will lead the Printing and Converting Sales Organization and Christian Falk the Services and Performance Sales Organization. Both organizations will be operational as of 1 January 2021.zdczc

Discover below the eight newly created regions and their respective regional business directors:

PR BOBST OrganisationalAnnouncement 01 12 2020 EG 1

The entrepreneurial spirit within the business units and across the eight geographies worldwide will help Bobst to shape the future of the packaging world. Decisions will be made faster. Processes will be simplified. Cultural diversity will be reinforced, and customer proximity will be increased. Welcome to a profound evolution, enabling closer relationships based on trust, interactive connections, and seamless digitalization.

Bobst is one of the world’s leading suppliers of substrate processing, printing, and converting equipment and services for the label, flexible packaging, folding carton, and corrugated industries.

Founded in 1890 by Joseph Bobst in Lausanne, Switzerland, Bobst has a presence in more than 50 countries, runs 15 production facilities in 8 countries, and employs more than 5,500 people worldwide.

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The multi-channel B2B in print and digital 17-year-old platform matches the industry’s growth trajectory. The Indian, South Asian, Southeast Asian, and Middle East packaging industries are looking beyond the resilience of the past three years. They are resuming capacity expansion and diversification, with high technology and automation in new plants and projects.

As we present our 2024 publishing plan, India’s real GDP growth for the financial year ending 31 March 2024 will exceed 6%. The packaging industry growth will match the GDP growth in volume terms and surpass it by at least 3% in terms of nominal growth allowing for price inflation in energy, raw materials, consumables, and capital equipment.

The capacity for flexible film manufacturing in India increased by 45% over the past four years. With orders in place, we expect another 20% capacity addition in 2024 and 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels are growing similarly. As the consumption story returns over the next six months, we expect demand to return and exceed the growth trajectory of previous years. The numbers are positive for most of the economies in the region – and as shown by our analytics, our platform increasingly reaches and influences these.

For responsible and sustainable packaging, with its attendant regulations and compliances, there is significant headroom to grow in India and the region. Our coverage includes the entire packaging supply chain – from concept to shelf and to waste collection, sorting, and recycling.

We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers. This is a large and complex canvas – the only thing that can work is your agile thinking and innovation together with our continuous learning and persistence.

The coming year looks to be an up year in this region, and this is the right time to plan your participation and marketing communication – in our rich and highly targeted business platform with human resources on the ground. Share your thoughts and plans to inspire and mobilize our editorial and advertising teams!

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