UPM Raflatac has opened a new office at Borivali, Mumbai. Following a decade of success in India, the company is anticipating further growth in line with double-digit growth in the Indian label stock market. Label consumption is currently at 380 million sq. m annually.
“Wet glue labelling remains a big market, which is beginning to transfer to self-adhesives. In particular, we are seeing high growth in the pharmaceutical and Fast Moving Consumer Goods industries,” says Praveen Gupta, UPM Raflatac country manager for South Asia. “We’re focusing on value addition. With worldwide sales of EUR 1.4 billion for 2015, this strategy is positively affecting our business.”
UPM Raflatac has strategically located assets worldwide, which enable the company to offer high-quality products and first-class service at the right time in every corner of the world.
This global platform together with local sales in India ensures the company’s success also in the future.
“Our brand is known for its quality, which we ensure by having strict quality control and latest production technology in place in our factories worldwide. Our local service and distribution terminals, located close to our customers, guarantee that we can cater to our customers’ increasingly specialized needs,” Gupta says.
Packaging South Asia — authentic, impactful and influential
An English-language packaging industry B2B platform in print and web, Packaging South Asia is in its 19th year of publication. We do not make any claims about being the best or the most widely read. However, if you are interested in targeting the Indian and South Asian markets to sell equipment, technology, software, and consumables, we can help.
To improve your marketing and grow sales, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.
Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our platform and channels are differentiated by hands-on practice and an understanding of business and financials. Our team, including some of the best technical writers, is ready to meet you and your customers for content.
India and South Asia’s fast-growing packaging industry is continuously expanding capacities with efficiency and appropriate innovative technologies. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our monthly or two weekly packaging eZines.
