Color-Logic has certified Adcraft Labels for use of the Color-Logic process. With this, Adcraft Labels has become the first printer to be Color-Logic certified using the the Mark Andy P7 digital press. Confirming the certification, Color-Logic Director of Sales and Marketing Mark Geeves said, “The certification test forms supplied by Adcraft and printed on their Mark Andy P7 hybrid press had a dramatic metallic color range and correctly demonstrated all Color-Logic decorative effects. The combination of white ink on metallic stock, together with Color-Logic decorative effects, yielded great visual appeal. In addition, many of the Color-Logic effects had an embossed feel produced by the hybrid process.”
Geeves continued, “Adcraft brand clients will greatly benefit from the ability of their printer to differentiate their products on the shelf, since Adcraft now is able to supply 250 new metallic colors from a single base silver foil. In addition, the new Adcraft Color-Logic process provides decorative effects and security elements using only five inks.”
Offering the latest in printing processes
Adcraft Labels was founded in 1977 to provide high quality flexographic printing for the medical and electronic industries. The company later expanded into labels for pharmaceuticals, nutritional items, foods, beverages, personal care and consumer goods. In 1999, Adcraft began supplying high quality flexible films to the industry. In 2003, Adcraft added rotary screen printing, and in 2004 began offering security printing. With the addition of the Mark Andy P7 hybrid press, Adcraft continues to lead by offering the latest in printing processes for labels.