Neopac, a global provider of packaging and dosing applications for pharma, beauty and oral care, has collaborated with Manucurist, a French nail care brand known for its vegan and cruelty-free nail products.
For the launch of its latest innovation – a nourishing nail pen called Concentré Perfecteur – Manucurist selected Neopac’s Stylo Bristle Tube, which combines precision, practicality and eco-conscious design for enhanced overall product appeal.
Tailored for on-the-go use, Manucurist’s Concentré Perfecteur provides a portable, precise solution for strengthening and nourishing nails. Its compact format fits effortlessly into a purse or pocket, and a user-friendly, brush-tip applicator ensures a targeted, waste-free application directly onto the nail and cuticle. This design ensures exact dispensing to reduce product waste and minimizes mess, making the application process clean and hassle-free.
Complementing this innovative product, Neopac’s Stylo Bristle Tube combines aesthetics and practicality. The solution features a sleek, modern look that enhances the premium appeal of Concentré Perfecteur. An ergonomic design ensures a comfortable grip, while the precision-oriented brush-tip applicator guarantees efficient, controlled product delivery. Beyond its functional advantages, the Stylo Bristle Tube stands out for its eco-conscious packaging: made from renewable sugarcane-derived materials, the tube carries a significantly reduced carbon footprint compared to conventional plastic-based alternatives.
“Neopac’s Stylo Bristle Tube was the ideal choice for us, aligning with our sustainability values by reducing plastic use and incorporating renewable sugarcane materials with the goal of minimizing our ecological footprint,” said Gaëlle Lebrat-Personnaz, founder and CEO of Manucurist. “This partnership allows us to deliver a product that not only supports nail health, but also contributes to a more sustainable and responsible beauty industry.”
Neopac’s latest collaboration underscores its broader commitment to creating sustainable packaging solutions that resonate with environmentally-conscious brands and consumers. The company has continually advanced its portfolio with compelling designs that cater to the clean beauty movement, providing high-performance, eco-friendly options for various applications.
Neopac is part of the privately-owned Hoffmann Neopac Group, headquartered in Thun, Switzerland. The group produces high-quality metal and plastic packaging in six locations: Hoffmann tins in Thun and Holland; Polyfoil and plastic tubes with Neopac in Switzerland, Hungary, the US and in India. Its longstanding customers include pharmaceutical, cosmetics and consumer goods manufacturers in the European, North American and Asian markets.
