At Labelexpo India 2016, Holostik India showcased its wide range of products, including security holograms, shrink sleeves, labels, tax stamps, pouches, wads, wide webs and hot stamping foils. The company also displayed its IT-enabled end-to-end solutions like product authentication, supply chain management, warranty management, inventory management, reward management, payment collection, marketing and promotional campaigns, etc.
“If we talk about FMCG, more than 20% products in the market are counterfeited. Similarly, over 40% automobile parts in the market are not genuine. So there is a huge market for anti-counterfeiting solutions. We are the pioneers in this field with more than 50% market share in India. We also produce customized holography. Basically, customized holograms have some features that are visible to the naked eye while others that are not,” says Inder Kumar Sharma, deputy general manager – sales and marketing, Holostik India.
“Holostik, since its inception in 1991, has been the undisputed and unequivocal leader in providing anti-counterfeiting solutions. Right from the provenience, the company has been innovating with technologies and in the span of 25 years, it has left an indelible mark in the anti-counterfeiting industry,” says Sharma.
Speaking about Holostik’s participation at Labelexpo India, UK Gupta, chairman and managing director, Holostik Group says, “It was a pleasure to exhibit our wide range of products and solutions at Labelexpo, and we are delighted with the overwhelming response at our stand.” He further adds that participating in such exhibitions is always an advantage as you get in-depth knowledge about the developments in the industry. Such exhibitions serve as a unique platform for learning cutting-edge technologies and knowing about other players in the industry.”
