First Danish printer to install Nilpeter’s digital press

Ikonoprint invests in Panorama

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Thomas Nielsen, CEO of Ikonprint, inspects the Braunstein beer labels printed on their new Nilpeter Panorama product line

Ikonprint from Vordingborg, Denmark, has taken a digital leap by becoming the first Danish printer to install the new Nilpeter digital UV inkjet product line, Panorama. The move is a direct result of an increased number of incoming orders, and thus an urgent need to expand production capacity. Panorama is Nilpeter’s complete digital solution, offering opportunities in a 360° perspective.

The Panorama comes as a standalone digital press and as a combined digital press and converting solution. The digital press is based on proven inkjet technology and features a simple and highly intuitive user interface presented on a 42-inch color touchscreen. The Panorama offers market leading uptime and outstanding print quality and is backed by an efficient, worldwide service setup.

The first test runs made during Ikonprint’s acquisition of the Panorama were of such high quality that they decided to skip further testing and jump straight into the production of two customer orders – namely the production of around 500,000 wristbands for Bakken Amusement Park and the labels for Braunstein’s organic Easter beer. Besides amusement park wristbands and beer labels, Ikonprint’s new digital press will produce labels for industrial coating and paints, wine and spirits, as well as cosmetics.

The CEO of Ikonprint, Thomas Nielsen, thoroughly examined the market for UV inkjet digital presses before choosing Nilpeter’s Panorama. “Besides the obvious advantages of having a supplier close to our facilities, the high print quality, high uptime, and smart workflow made it an easy decision for us. And we are free – there are now special production charges and we can choose the web width most suitable for the individual job. It is crucial for us that the print is durable, water and fade resistant – and that’s exactly what the Panorama product line delivers.”

Packaging South Asia is the cooperating media partner for drupa 2016 which is scheduled to be held from 31 May to 10 June at Dusseldorf, Germany.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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