Coca-Cola India received an award for its circular economy initiatives at the Indian Circular Economy Forum 2024, for its innovative approach to sustainable packaging, held on 12th July at the Indian Habitat Centre, Delhi. The award acknowledges Coca-Cola India’s eco-friendly packaging innovations, notably its launch of 100% recycled PET bottles — a first in India’s beverage sector.
This initiative is a cornerstone of Coca-Cola India’s ‘World Without Waste’ campaign, aiming to foster a circular economy for plastic packaging.
The forum witnessed notable speakers such as Rupinder Brar, additional secretary, Ministry of Coal, Roopa Mishra, joint secretary, Ministry of Housing and Urban Affairs (MoHUA), Dinesh Jagdale, joint secretary, Ministry of New and Renewable Energy (MNRE), and Michael Bucki, counselor and head of section – sustainable modernization, Delegation of the European Union.
Speaking about the achievement, Neeraj Porwal, senior director technical and supply chain sustainability – India & South West Asia said, “We are honored to receive this award. Our commitment to driving a circular economy for our packaging is central to reducing waste and carbon emissions. We are focused on increasing the recycled content in our packaging, expanding the use of refillable bottles, and enhancing our recycling efforts through the World Without Waste initiative. This recognition strengthens our resolve to build a more sustainable future for the beverage industry.”
According to a press release, Coca-Cola India is the first company in India to launch 1 liter Kinley bottles made from 100% recycled PET (rPET), followed by rPET Coca-Cola bottles in 250 ml and 750 ml, further underscoring its focus on reducing carbon footprint and promoting environmental responsibility.