PrintPack India opens its doors again with great optimism

In-person event resumes after the pandemic drought

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PrintPack
India Expo Centre gets ready for PrintPack India 2022. Photo PSA

The 15th PrintPack India is set for its delayed biennial in-person celebration of the print and packaging industry. It takes place after more than two years of lockdowns in the mid-summer heat with the infection rates in steep decline and a historically successful vaccination drive that is now reaching all age groups. The celebration over the five days till 30 May heralds the deep desire of the industry to come back to its rhythm of expansion, innovation, and investment in new technology. 

On our visit the day before the event, we saw the stands still rising, being dolled up, with the machines under installation getting ready to be powered up. Running machines and live demos are the heart and soul of print industry marketing. After the rational and antiseptic information exchange and trade of the pandemic years, the industry is very keen to shed all traumas and engage, network, and meet in person. The emotional component of a business is reinforced by seeing and meeting one’s peers and suppliers showing you something new, and trying to tell you how it will lead to the success of your industry.  

The event has brought out the collective optimism of the Indian and overseas manufacturers who remain optimistic about the Indian hunger for print and the society and economy’s need for packaging. As a total of 426 Indian and foreign exhibitors participate the organizers ran out of space in the last many days ago. All fears of another wave of the pandemic and the heatwave in the Delhi NCR seem to have evaporated by the low number of infections and deaths (zero yesterday for the first time in months) and the cloudbursts and storms of the weekend which have brought a breath of cool air and hope even if the cool weather cannot be guaranteed to continue. 

The exhibition takes place in ten halls – from 1, 3, 5, 7, 9A, 9B, 9C, 9D, 14, and 15. Hall 5 and 7 are both dedicated to the label industry, while halls 14 & 15 are for corrugation and other halls are for mixed segments. Fewer exhibitors compared to the PrintPack 2019 perhaps because of less international participation and because the organizer, IPAMA, had to make the event safe for the exhibitors and visitors. However, it is a test for an industry that talks more than ever about local manufacturing and self-sufficiency – a test in which it is likely to succeed because of the huge number of visitors who are likely to come and who are anxious to revive their businesses and to contribute to the overall prosperity of the economy of which they are a key part. 

Several conferences and celebrations are a part of the show. Do come by and visit us in our stand in Hall 3 Stand B10 and share your news and views. We are of course publishing the Printpack Show Daily in print and with daily digital eZines on all the days of the show.

The impact, resilience, and growth of responsible packaging in a wide region are daily chronicled by Packaging South Asia.

A multi-channel B2B publication and digital platform such as Packaging South Asia is always aware of the prospect of new beginnings and renewal. Its 16-year-old print monthly, based in New Delhi, India has demonstrated its commitment to progress and growth. The Indian and Asian packaging industries have shown resilience in the face of ongoing challenges over the past three years.

As we present our publishing plan for 2023, India’s real GDP growth for the financial year ending 31 March 2023 will reach 6.3%. Packaging industry growth has exceeded GDP growth even when allowing for inflation in the past three years.

The capacity for flexible film manufacturing in India increased by 33% over the past three years. With orders in place, we expect another 33% capacity addition from 2023 to 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels have grown similarly. The numbers are positive for most of the economies in the region – our platform increasingly reaches and influences these.

Even given the disruptions of supply chains, raw material prices, and the challenge of responsible and sustainable packaging, packaging in all its creative forms and purposes has significant headroom to grow in India and Asia. Our context and coverage engulf the entire packaging supply chain – from concept to shelf and further – to waste collection and recycling. We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers.

In an admittedly fragmented and textured terrain, this is the right time to plan your participation and marketing support communication – in our impactful and highly targeted business platform. Tell us what you need. Speak and write to our editorial and advertising teams! For advertisement ads1@ippgroup.in , for editorial info@ippgroup.in and for subscriptions subscription@ippgroup.in

– Naresh Khanna

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