Milliken helps create more sustainable box for Ferrero Rocher

Enhances packaging sector circularity

184
Ferrero
Milliken helps create more sustainable box for Ferrero Rocher (Photo Ferrero)

Today’s sustainability journey is demanding and one that no company can succeed alone. It’s vital to work in partnership with others to reach the goal together. That’s why Ferrero has chosen to collaborate with Milliken in its mission to find the right material for the iconic Ferrero Rocher boxes.

Ferrero and Milliken share a passion for enhancing packaging sector circularity. Their long-standing relationship led Ferrero to turn to its partner again to help find a sustainable packaging material for its Ferrero Rocher boxes.

In this case, Milliken custom-designed more than 20 formulations to find the right box made from polypropylene (PP), a clear, lightweight, and highly recyclable material.

Ferrero
Milliken helps create more sustainable box for Ferrero Rocher. (Photo Ferrero)

During the course of this extensive project, Milliken was able to demonstrate measurable performance improvement including lower resource consumption and reduced greenhouse gas emissions. The companies worked collaboratively to meet Ferrero’s demanding specifications to maintain the iconic Ferrero Rocher box’s transparency, and guaranteeing the same high-quality product that its consumers know and love.

“At Milliken, we thrive on resolving the technical challenges brought to us by our customers,” says Ruben Subira, Regional Market manager Plastic Additives. “This project with Ferrero is a great example of how close collaboration can help to deliver value-added solutions.”

Materials science expert Milliken knows that a single molecule has the potential to change the world. With innovative solutions across the textile, flooring, specialty chemical, and healthcare industries, Milliken answers some of the world’s greatest challenges. Named to the World’s Most Ethical Companies list by Ethisphere Institute for 15 straight years, the company meets the moment with an unwavering commitment to delivering sustainable solutions for its customers and communities. Eight thousand associates across 46 locations globally rally behind a common purpose – to positively impact the world for generations.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Packaging South Asia’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

Subscribe Now

LEAVE A REPLY

Please enter your comment!
Please enter your name here