Luxe Pack Monaco’s footfall exceeds pre-Covid levels

9,430 visitors attended event for creative packaging professionals

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Luxe Pack
The 34th Luxe Pack Monaco was attended by 9,430 visitors, up by 20% compared to 2021 and 5% compared to 2019. Photo Luxe Pack Monaco

It was a successful run for the 34th Luxe Pack Monaco, the annual event for creative packaging professionals, on 3-5 October, which was attended by 9,430 visitors, up by 20% compared to 2021 and 5% compared to 2019.

The return of visitors and the dynamic exchanges demonstrate the attractiveness of this essential event for the entire premium packaging industry. In addition to the quantity, the quality of visitors was once again hailed by the exhibitors.

Footfall was back to – and even exceeded – pre-Covid levels. This edition recorded very good attendance with the return of international visitors, some of whom did not come last year, notably from the USA, the UK, Italy, and the Middle East.

Fabienne Germond, director of the trade show, emphasized, “Luxe Pack’s role is also to provide an informed perspective on the innovations and developments of all materials in terms of eco-responsibility, since this issue is at the heart of the strategy of all suppliers and principals, regardless of the industry sector.”

Every year, since 1988, Luxe Pack Monaco has been the key event for all premium packaging professionals who come to sound out the sector, exchange ideas with peers, discover new concepts and product or service innovations, understand the great influences, and find new partners for business opportunities.

For three days, Luxe Pack Monaco brought together the entire ecosystem of creative packaging: all the major names in primary packaging, secondary packaging, finishing-decoration, design were present. In terms of visitors, the major French and international brands from various industry sectors (cosmetics, perfume, wines & spirits, delicatessen, fashion) were able to find differentiating packaging through its design, performance, or environmentally responsible nature.

International footfall increased by 5 points compared to 2021 to reach a majority share of 53%. This international outreach has allowed the trade fair to become the stage of decisive encounters addressing current issues, particularly those relating to the supply chain, and to define the actions to be taken in the current economic and geographical environment.

Increasingly green focus

This year’s event confirmed the commitment of the 450 exhibitors in favor of eco-design and sustainability, allowing them to deliver their reduced packaging, recycling, and reuse solutions. The booths focused on single-material innovations, refillable packaging, and 100% recycled materials.

A symbol of this enthusiasm, the Luxe Pack in Green awards, in partnership with Infinity Global, were particularly anticipated this year, with over 62 applications received.

In the ‘eco-designed packaging solutions’ category, the panel of experts voted for Arjowiggins, which presented Sylvicta, a clear and functional food-safe paper that offers brands high-quality barrier packaging, which is also an effective compostable solution.

Altus Coating won the CSR Initiative category. The ambition of this independent VSE created in 2007 is to ensure compliance with its commitments by organizing itself responsibly to improve its economic, social, and environmental performance, reduce its impact, and meet the ever-increasing requirements of its customers and principals.

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– Naresh Khanna (25 October 2023)

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