Enterprise Print Group to invest in a Mouvent LB702-UV from Bobst

Mouvent LB702-UV will boost reliability, repeatability, and waste reduction

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Enterprise Print Group team photo with Mouvent LB702-UV
Enterprise Print Group team photo with Mouvent LB702-UV

Kirk Icuss, President and CEO of Enterprise Print Group, talks about his company’s decision to invest in a Mouvent LB702-UV from Bobst, high productivity, high-quality digital label press that will take on anything thrown at it – from short to long runs.

“In the current market environment, it is vital that we have repeatability and reliability in our printing equipment while also eliminating waste for our customers,” he says. “Digital printing gives us the tools we need to keep our customers completely happy.”

For Enterprise Print Group, based in Knoxville, Tennessee, it represents another evolution of a long and proud history. Founded initially as Consolidated Products, Inc. over 30 years ago, the company prides itself on delivering value-added printing solutions to hundreds of customers. It produces durable labels for outdoor lawn and garden products, home appliances, medical devices, specialty retail, and more.

“We chose the name ‘Enterprise’ because it captures our commitment to drive value throughout our customers’ business,” says Icuss. “We are a printing company, yes, but we are a service organization first and foremost. And delivering the best possible service to our customers sometimes means investing in the latest equipment, such as our new Mouvent press.”

Mouvent LB702-UV offers limitless, profitable digital label production

The Mouvent LB702-UV addresses 90% of all label jobs cost-effectively up to 8,000 linear meters (315,000 linear feet) run length, delivering an output of up to 200,000 sqm (2.1 million sq ft) per month, with printing speeds of up to 100 m/min (330 fpm). Vitally, quality is not compromised, ensuring Enterprise Print Group’s customer expectations are always met. The Mouvent LB702-UV delivers 1200 x 1200 dpi native resolution for finest lines, smoothest gradients, sharpest images, and most vibrant colors.

The digital inkjet Mouvent Technology allows fast and easy industrial label production for printing on a wide range of substrates such as paper, self-adhesive labels, and flexible materials, at a better total cost of ownership than even the most cost-effective traditional processes. The machine comes in six colors plus white, delivering a wide color gamut. The option to include white ink to print with 70% opacity (at up to 45 m/min) was an important factor for Icuss and his team.  

“We chose Bobst not only because the technology met all of our requirements, but also because Bobst is an industry leader with a solid reputation and because of the trust we have in the service team there,” he says.

The installation was straightforward, and Bobst’s training helped the operators get up to speed in no time.

“We have new operators that have done very well for the minimal time they have been on the press,” confirms Icuss.

Enterprise Print Group is fully invested in the potential of digital. In addition to the Mouvent LB702-UV digital press, the company has also invested in an SEI Laser Labelmaster to provide digital finishing on demand. The Labelmaster provides several advantages associated with digital, such as a significant reduction in setup waste and time.

Now Kirk Icuss and his team are well prepared to deal with whatever the future holds to provide the best service possible for their customers.

“We will continue to focus on our market and lead with service and innovation,” he says. “We won’t stand still. We are exploring other opportunities and markets where high quality, high service levels, and low waste are valued.”

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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