The Dow Chemical company’s packaging and specialty plastics business has launched Innate precision packaging resins, a family of resins that will help define new market spaces and create new categories for everything from flexible food packaging to heavy-duty industrial shipping sacks.
Dow created the new resins after considerable analysis of market trends and discussions with brand owners and converters, which helped identify some of today’s most challenging packaging performance gaps.
“Innate resins were developed as a result of many discussions with converters and brand owners and careful analysis of the market trends,” says Diego Donoso, business president for Dow Packaging and Specialty Plastics. “The chemistry behind Innate resins allows customers to create a new standard of performance through a combination of film stiffness,
toughness and processability, all from one packaging resin,” adds David Parrillo, global R&D director for Dow Packaging and Specialty Plastics.
“Innate precision packaging resins gives brand owners, retailers and converters what they’re demanding – the ability to create precision combinations that deliver high performing food, consumer and industrial packages,” says Nestorde Mattos, marketing director for Dow Packaging and Specialty Plastics.