Leonhard Kurz, the embellishing specialist known for its striking metallic effects and decoration of packaging and labels, presented an update to its innovative 3D design software Dreamcomposer at Labelexpo in Barcelona. The new release included the launch of a free basic version of the digital tool, aimed at designers, brand managers, and creative professionals who want to plan, test, and visualize their visions quickly, professionally, with realistic feedback. The stand was full excellent samples of products and labels with metallic and embossing effects aimed at delivering shelf-impact and enhancing the luxury feel to products beverage and other products. Â
The Dreamcomposer is a 3D design software that brings real embellishing effects to life virtually. Whether labels, packaging, or other embellished products, users can design their projects using Kurz transfer products easily, preview and check the effects in real time, and present their designs effectively. The software makes it possible to experience print embellishment digitally before production samples are created, saving time, costs, and resources in the design process and simplifying communication with customers, printers, and production partners.
Using the new free version of Dreamcomposer enables users to work on up to five projects at the same time. They have access to the complete range of Kurz transfer embellishments – ideal for planning smaller packaging, branding, or design projects that can be shared quickly and easily via an online link. The free version is aimed at creative professionals who want to gain initial experience with embellishing effects or efficiently design individual projects – without license costs or technical onboarding. Users can upgrade to the premium version at any time.
Premium version with advanced professional features
For professional applications, the premium version of the software offers new features that are specially tailored to packaging design, labels, and sophisticated brand worlds. The new features offer additional creative freedom and even more technical depth.
In the future, users will be able to integrate high-quality special materials, and present projects in professional lighting scenarios. A practical book generator complements the range of functions for publishing professionals. The number of projects in the Premium version is unlimited and offers full control over every detail. The Premium version is available via a flexible licensing model as a monthly or annual subscription with a price advantage.
The free version of Dreamcomposer lowers the entry barrier into the world of increasingly necessary are of embellishment. It promotes creative freedom, and facilitates the development process for embellished print products – especially labels, packaging, and other print media. The combination of a free entry-level solution and a professional premium version makes the tool an ideal platform for label and packaging designers and converters to first understand, explore and present designs with special effects. The premium version helps deliver premiumness and luxury at a high level of excellence demanded by consumer and high value products.
The new version of Dreamcomposer is available on the Kurz official platform from Labelexpo onwards. Further information about the software, registration, and an overview of features can be found here: www.dreamcomposer.de/en
