German Packaging Award celebrates the 2014 winnersGala for the best packaging solutionsIn a festive ceremony on 11 November 2014 in Nuremberg, the German Packaging Institute (dvi) awarded the most innovative developments in packaging. Among the winners were sales, transportation and logistics packaging, as well as packaging machines, displays and labels. For the first time ever, a special award for sustainability and overall concept were awarded by the jury.
Milk bag by Hemme Milch and Vertriebs KG includes 20% chalk content with minimal plastics usageThis year, the gala of the award-winners with over 200 guests was coordinated together with the BrauBeviale trade fair. After the presentation of the nominated innovations, this year’s winners accepted their German Packaging Award to a resounding applause. Moderated by the singer and presenter, Kathie Kleff, this exclusive industry event also offered an interesting stage talk with known experts and plenty of room for trade discussion within the network.
The 24 nominees with the most points were determined and awarded the German Packaging Award 2014. In addition to the two special awards, three Young Talent awards went to students from Berlin, Stuttgart and Münster putting the total number of award-winners at 29. Burkhard Lingenberg, board member of the dvi and responsible for the German Packaging Award, sees a very high-level show of performance in this year’s German Packaging Award.
Among the 230 entries there were a remarkable number of quality ideas and products. “We were able to award a number of impressive innovations,” says Burkhard Lingenberg, “proving once again how creative, innovative and successfully our industry players are working on the permanent optimization of packaging. The German Packaging Award reveals smart features and innovative use of materials as well as completely novel systems, design and construction methods. We see progress in areas such as sustainability, customer experience, product protection and ergonomics as well as exciting functionality gains.”
Special award sustainability
Frog recyclate initiative; Werner & Mertz
This is a consistent implementation of a sustainability strategy for recycled PET with the aim of avoiding Virgin PET by 100% and instead taking advantage of recycled PET from the B2B sector and the yellow bag. The concept is based on innovation, the Cradle2Cradle concept, up-cycling as well as new processes and formulations. Also, cooperation and the idea of the open innovation ‘open to all’ was incorporated into the development.
Special award overall concept
Milk bag; Hemme Milch and Vertriebs KG
This is a flexible packaging including 20% chalk content with minimal plastics usage. The volume of waste is reduced up to two-thirds. Handling compared to previous milk pouches has been significantly improved by the air-filled handle which also stabilizes the bag and renders pouring more user-friendly. The jury was impressed by the consistent implementation of the overall concept with its self-promotion aspect, the choice of the packaging material and the clear, very effective and successful use of packaging as a marketing tool.
Category packaging machinery (engineering and technology)
New VFFS machine (BVC) with premium seal technology; Rovema
Equipped with the new premium seal system, for the first time multilayer seal seam packing material can be, if needed, pre-heated and then compressed for optimum tightness. This consistent fusion of various innovations and outstanding case solutions in a highly efficient overall concept unfolds potential benefits to the customer.
Two-in-one biscuit packaging system; Bosch Packaging Systems
This industry exclusive biscuit packaging solution allows rapid transfer of slugs, that is vertical standing biscuits, onto stacked packaging and vice versa with the same feed.
Category transportation and logistics
Securitypackfix – shipping container; Three V
A shipping container with an automatically self-adhesive base and a lid with self-adhesive security closure and tear strip. Base and lid are fully overlapping and prevent entry to the packaging, thus serving as theft protection during shipping.
DHL package Multibox; DHL Vertriebs
The first reusable insulated container approved for use in the shipping package network up to 31.5 kg and approved for the sorting equipment. The functional and innovative aspects of the transport packing DHL package Multibox were, in particular, highlighted by jury members.
KeyKeg 30 Slimline; Lightweight Containers
The KeyKeg is a new barrel system, which replaces the old steel kegs. The KeyKeg 30 Slimline is the first example of the third generation of non-returnable drums. It was recognized as an outstanding alternative lightweight system to heavy barrels and a good disposable solution in all categories.
Category displays and promotional packaging
Funny Frisch chips boiler display; DS Smith Packaging Germany
The unusual cooking pot form and optics of the display is perfectly communicated and perceived immediately at the POS. The individual impression of the overall approach with a clear product presentation and clear branding won the jury over.
Display ‘crazy’; Model AG
Although the display shelves appear to float above the tennis court of Wimbledon, they have a load capacity of 10 kg. Despite its stability, the purist design of this display with all its components reflects the essential Evian simplicity.
In Eucerin shower floor display 2014; DS Smith Packaging Germany
The eye-catching display with integrated storyline uses a combination of materials from corrugated cardboard and plastic for this comprehensive design with attention to detail. Both materials are printable with offset and screen printing.
BoomBox; Pirlo KG
The BoomBox serves as a packaging for bottles or cans and can be used by the addition of ice as a cooling container. In addition, the packaging serves as a speaker thanks to the integrated Bluetooth speaker, the box acting here as a resonance chamber. Due to the entire surface printability, this novel product for beverage packaging is a real eye-catcher for promotions.
Category labels, seals and other packaging aids
Hanger info label; August Faller KG
The ‘Hanger Info Label’ is a new kind of label for transfusion, infusion and injection bottles. The innovative shape also allows a twisting of the suspension label. The jury was impressed with the prototype ‘Hanger Info Labels’ by its ease-of-use in clinic operation.
Category sales packaging – cosmetics and hygiene sales packaging
SteeloCare; ThyssenKrupp Rasselstein
The tinplate aerosol can in mono look has been manufactured using a new processing method. The significant weight reduction as well as the absolute novelty of the base were good reasons for the jury to award this product.
4711 Artist Edition; Carl Edelmann
This collector’s item refines not only the product, but also the brand. It fits perfectly with the brand positioning, provides sympathy and a perceived value, not only in the classical target group. This brand positioning especially, as well as the use of processing technologies have been awarded by the jury.
Intra Valve – a new valve system for aerosols; Tubex
This novel system for valve aerosol cans simplifies the closing process without significantly affecting the functionality. The can may be filled as before and opens up new design approaches.