Steve Green shows proof and final flexo printed packaging of a consumer product using the Kodak Approval proofing system and Flexcel NX imaged plates

We caught up with the top management of Kodak India a few days ago together with Kodak’s new Asia Pacific head Steve Green. Green who is familiar with India will be moving to Shanghai from Singapore and looking after a wide region. As he told us, his long day begins early with New Zealand and then he follows the Sun westward across the Asian continent as far as India and Pakistan.
As far as Kodak’s packaging thrust in South Asia, key personnel have been put in place. The complete range of Flexcel output devices rely on the Prinergy workflow and the Hyperflex resolution enhancement software to control relief depth and dot profiles. We are also aware that the Kodak Flexcel NX output plates have been tested with good results on both narrow and wide web flexo presses in India using pressure sensitive label stock and film substrates.
From our meeting with Green, we understood that Kodak is keen to show the effectiveness of its proofing and flexo printing systems for board, presenstised labels, and film packaging. Steve Green also spoke about the Kodak packaging technology demonstration centre for this region being established in Bangkok, Thailand, where a Flexcel NX has been installed at a customer site.

Packaging South Asia — authentic, impactful and influential

An English-language packaging industry B2B platform in print and web, Packaging South Asia is in its 19th year of publication. We do not make any claims about being the best or the most widely read. However, if you are interested in targeting the Indian and South Asian markets to sell equipment, technology, software, and consumables, we can help.

To improve your marketing and grow sales, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.

Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our platform and channels are differentiated by hands-on practice and an understanding of business and financials. Our team, including some of the best technical writers, is ready to meet you and your customers for content.

India and South Asia’s fast-growing packaging industry is continuously expanding capacities with efficiency and appropriate innovative technologies. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our monthly or two weekly packaging eZines.

For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in

Naresh Khanna – 21 January 2025

Subscribe Now
unnamed 1

NEWSLETTER

Subscribe to our Newsletter