Uflex displays anti-counterfeiting and brand protection solutions

Gulf Print & Pack 2017

Uflex Limited displayed anticounterfeiting and brand protection solutions at Gulf Print & Pack held at World Trade Centre Dubai from 26 to 29 March 2017

Flexible packaging materials and solution major Uflex Limited displayed a range of anti-counterfeiting and brand protection solutions at Gulf Print & Pack held at World Trade Centre, Dubai from 26 to 29 March 2017.

On display at Uflex’s stand will be a big assortment of holographic wide web films including soft embossing; fresnel lens and sterling lens embossed, hard embossing; UV embossing; high refractive index (HRI); and window de-metallized films. High refractive index film, also known as zinc metalized film, available in transparent variant will also be on display. This film is especially used for overlay or lamination on printed substrates.

Fresnel lens film on cartons offers unique, exclusive aesthetics associated with high-end premium products. The effect produced by (F1 & F2) fresnel lens is pegged as one of the most advanced security features for carrier films offering authentic and secured packaging solutions. Various industries such as automobiles, food, FMCG, pharmaceuticals, cosmetics, etc. are the main consumers.

Holograms manufactured using various technologies like analog 2D/3D conventional; Dot matrix (up to 24,000 dpi); non-diffractive litho (up to 1,20,000 dpi) and E-Beam will also be seen at the Uflex stand. Visitors will also get to see increasingly popular products like holographic pouches, holographic strips, holographic scratch, holographic wads, and holographic shrink sleeves. Uflex will also show labeling solutions using foils, fresnel lens and holographic effects.

“There is a dark underbelly of counterfeiting that costs more than 2% of the global economic output, which turns out to be around US$ 1.8 trillion a year. Uflex remains steadfast and committed to come up with the most advanced and bespoke solutions to thwart any and every attempt of counterfeiting that looms over its clients globally,” Ashok Chaturvedi, chairman and managing director, Uflex Limited commented on the growing global demand for anti-counterfeiting and brand protection solutions.

Talking about the company’s upcoming participation at Gulf Print & Pack, Pankaj Bhasin, executive vice president – holography business, Uflex Limited said, “Much like drupa 2016, we will lead the fight against counterfeiting and piracy during Gulf Print & Pack 2017 too. We have the most contemporary technology and skilled manpower by our side for offering anti-counterfeiting and brand protection solutions to a varied cross-section of industries globally. More importantly, all the wide-ranging solutions are available in-house.”

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