X-Rite
Together, the companies will demonstrate how connected color solutions help label printers and converters reduce lead times, optimize print quality, and support real-time brand color conformance from design through production.

At Labelexpo Europe 2025, taking place 16–19 September in Barcelona, Spain, X-Rite Incorporated and Esko will showcase their latest innovations that deliver faster, smarter, and more sustainable packaging workflows. Together, the companies will demonstrate how connected color solutions help label printers and converters reduce lead times, optimize print quality, and support real-time brand color conformance from design through production.

Visitors to X-Rite and Esko’s joint stand in Hall 5, 5D31 & 5E31, will experience how MeasureColor Production redefines print quality control by connecting prepress, press-side, and QA into a centralized, intuitive workflow. Designed to work with existing systems, MeasureColor helps flexo, offset, and digital printers reduce setup times, optimize ink usage, and monitor color performance in real time. Its compatibility across widely used hardware and software enables teams to deliver consistent results and actionable metrics to brand stakeholders, without disrupting current operations.

“Converters today face mounting pressure to deliver consistent, high-quality color across shorter press runs and complex substrates,” said Jon-Michael McCartney, Director Print and Packaging, X-Rite. “MeasureColor Production helps teams meet these demands by reducing press downtime, simplifying quality control, and supporting operators of all experience levels.” 

Color matching with AI and automation

Labelexpo attendees will also see a demonstration of how the eXact 2 handheld spectrophotometer connects with Esko’s new Print Clone software, a cloud-native AI-powered solution that simplifies color matching in digital production environments. 

With X-Rite and Esko, digital printers can now reproduce colors from previously printed labels or packaging with precision. By uploading a PDF into Print Clone and measuring physical samples with eXact 2, operators receive a calculated target color profile optimized by Print Clone’s AI engine to ensure the digital press output meets brand specifications. 

Connected solutions on display

From labels to flexible packaging, foils, and folding cartons, X-Rite’s connected solutions enable consistent color across packaging types, print processes, and global supply chains. Featured technologies include PantoneLIVE for digital color communication, ColorCert for print quality analytics, and Autura Ink for centralized ink formulation and control.

Attendees will also see the latest measurement and scanning devices, including eXact 2 and IntelliTrax2, as well as a live demonstration of Veoria DeltaOne integrated with MeasureColor Production, a powerful combination to maintain color accuracy and production stability.

Naresh Khanna and Nessan Cleary will cover Labelexpo Barcelona, and Shardul Sharma will cover Drinktec Munich. If you would like to advertise in our review issue of October or subsequent issues, please contact Purva Dwivedi or Mohit Tyagi.

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Naresh Khanna – 21 January 2025

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