One of India’s leading manufacturers of self-adhesive tapes and stretch films products, Safal Flexibond participated in interpack for the first time in 2017. The company had its stand at the India Pavilion along with more than 20 other Indian firms. Safal Flexibond’s plant, located near Ahmedabad, houses one high-speed acrylic coating machine and a 5-color gravure printing machine. The printing machine is capable of producing 70 million square meters per annum while the coating machine churns out 250 million square meters of tape every year. The plant also has a fully automated slitting machine which works in tandem with auto packing lines. The company exports about 40% of its manufactured products to markets like USA, East Africa, Southeast Asia, and more.
“We have been participating in North America’s biggest packaging show Pack Expo for the last two years. We were at Pack Expo Las Vegas in 2015 and then at Pack Expo International Chicago in 2016. We tasted some success in the US market and now, with our presence in interpack, we hope to expand in the European market as well,” said Kishore Gandhi, director – export business.
Being present at Pack Expo has been beneficial for Safal Flexibond as it now has a distribution network in the US and for the upcoming Pack Expo Las Vegas, its products will be displayed by its distributor and the company will not be directly participating at the event.
“Exports is about 40% of our business and we want to take it to 50%. Events like interpack and Pack Expo are vital for companies like us to venture into the developed markets like US and Europe,” Gandhi stated.
Talking about the company’s first experience at interpack, he said that due to lack of promotion of India Pavilion, the number of visitors was far below of what was expected. “Next time we will go for one the main halls,” Gandhi informed.