Tetra Pak and Veolia join forces for PolyAl recycling

Tetra Pak and Veolia partner to recycle beverage carton components

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Tetra Pak and Veolia join forces for PolyAl recycling

Tetra Pak, a leading global food processing and packaging solutions company, has joined forces with global resource management company Veolia to recycle all components of used beverage cartons collected within the European Union by 2025.

The average beverage carton comprises around 75% paperboard, 20% plastic and 5% aluminum foil. While the fibers recovered during recycling have a healthy market when converted into high-quality paper pulp for use in both industrial and consumer products, the same is not true for the recovered polymer and aluminum (PolyAl) mix.

Within the scope of the new partnership, the extracted PolyAl will be processed at dedicated facilities and converted into raw materials for applications within the plastic industry. In this way, the overall value of used beverage cartons is expected to double, making the value chain for collection and recycling more efficient and viable.

The Tetra Pak and Veolia partnership will start in the EU and expand to more markets around the world.

Lisa Ryden, recycling director, Tetra Pak said, “All materials from beverage cartons can be fully recycled into something new and useful. Our approach to recycling involves working with many partners along the value chain, because a chain is only as strong as its weakest link. The challenge in the EU is to achieve the economies of scale and turn PolyAl into high value secondary materials.”

“With this partnership, we are combining our respective areas of expertise to find sustainable solutions for PolyAl recycling,” Ryden added.

Laurent Auguste, senior EVP development – Innovation & Markets, Veolia said, “This partnership joins together our resource management expertise and Tetra Pak’s packaging material expertise. We will develop an environmentally and economically sustainable solution to recycling PolyAl, first in the EU, and then Asia, to improve collection, technology and processes. We are proud to embark on this journey with Tetra Pak to sustain and grow beverage carton recycling. At Veolia we work every day to make waste a valuable resource, and are constantly developing innovative solutions, and investing in technologies, as part of our wider commitment to living circular.”

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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