L–R: Rohit Rathi, director, Shrinath
Rotopack with Vijay Bhaskar Reddy,
business development manager at
the Pack Expo stand
Hyderabad-based flexible packaging major Shrinath Rotopack marked its third presence at Pack Expo that was recently held in Chicago. In the US, the company operates its subsidiary Shrinath Rotopack Americas and has its office in Hoffman estates in the state of Illinois. “We currently have a very small presence in the US with food industry being the most important sector for us,” said Vijay Bhaskar Reddy, business development manager, based out of the US office.
At Pack Expo International, Shrinath Rotopack displayed a wide array of solutions, such as premade pouches, retort pouches, lidding films, spouts, zipper pouches, 7-layer films and shaped pouches. All these products are being manufactured at the company’s plants in Hyderabad.
“The US market has immense potential. We have very ambitious plans to add capacity in the next few years and we feel that in order to fully utilize that capacity, we need to register healthy growth in the US market,” Reddy added. Shrinath Rotopack has plans to be a Rs. 1,100 crore company by 2018–19 with overall laminate capacity to 5000 MT per month by March 2017. The company also has plans to install a new blown film plant next year and venture into collapsible tubes market.
Currently, the company’s manufacturing facilities are spread in 47 acres across three locations on the outskirts of Hyderabad. The Maheshwaram Unit I is spread over an area of 7 acres while the Burgul Unit III is in Mahaboobnagar district with an area of 40 acres.
Packaging South Asia — authentic, impactful and influential
An English-language packaging industry B2B platform in print and web, Packaging South Asia is in its 19th year of publication. We do not make any claims about being the best or the most widely read. However, if you are interested in targeting the Indian and South Asian markets to sell equipment, technology, software, and consumables, we can help.
To improve your marketing and grow sales, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.
Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our platform and channels are differentiated by hands-on practice and an understanding of business and financials. Our team, including some of the best technical writers, is ready to meet you and your customers for content.
India and South Asia’s fast-growing packaging industry is continuously expanding capacities with efficiency and appropriate innovative technologies. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our monthly or two weekly packaging eZines.