Stora Enso’s sustainability report rated among top ten globally

Good practice aligned with the company’s sustainability agenda

Stora Enso
Photo - Stora Enso

For the third consecutive year, Stora Enso’s Sustainability Report has been included in the top ten sustainability reports globally, according to the World Business Council for Sustainable Development (WBCSD).

In WBCSD’s Reporting matters publication, Stora Enso’s Sustainability Report 2019 is recognized as good practice for being aligned with the company’s sustainability agenda. Highlighted strengths of the report include the disclosure of trends in the external environment to provide context for material issues and the use of graphics to illustrate sustainability targets progress.

“It is very rewarding to see that Stora Enso’s long-term efforts to continuously develop our sustainability reporting has once again been acknowledged,” says Annette Stube, executive vice president – Sustainability at Stora Enso. “We remain committed to clear and transparent sustainability reporting as a means to engage with all our stakeholders. We always aim to take our reporting to the next level and that work will continue.”

“In addition to being informative and balanced, a good report must be easy to understand for all our stakeholders. Our reporting builds trust in our brand and we consistently strive to find engaging and visually compelling ways to share extensive and sometimes complex information. Our sustainability report is great example of just that,” says Ulrika Lilja, executive vice president – Communications at Stora Enso.

“Stora Enso’s 2019 Sustainability Report shows a clear alignment between the outcomes of their materiality assessment and the content of the report. The report provides a concise overview of KPIs, corporate targets and progress for each of these topics. We hope other companies will see Stora Enso as an example of good practice,” says Rodney Irwin, managing director of Redefining Value, WBCSD.

WBCSD produces Reporting matters to help improve the effectiveness of non-financial corporate reporting. The report lists Stora Enso’s Sustainability Report as one of the top ten in the world out of the 158 reviewed in the publication’s scope, without disclosing the exact rankings.

The Stora Enso Annual Report 2019 consists of strategy, financials, sustainability, governance, and summary.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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