Cosmo

Cosmo Films, a global leader in speciality films for flexible packaging, lamination and labeling applications as well as synthetic paper, recently launched a metalized velvet lamination film for the luxury packaging segment. The newly developed film has been engineered to offer intense silver color along with rich velvet touch to the laminated paper/paperboard or package.

Silver color is not easy to handle, especially when used as a background during printing. It takes longer to dry and also has a risk of ink set off during print stacking. Due to these challenges, printers usually avoid using silver as a background color. However, graphic art designers prefer silver background as it allows them to make attractive artworks facilitating use of many other shades and the impact it generates with gold foil stamping and UV spot coating. To bridge this gap, Cosmo Films introduced the metalized velvet touch film which is glueable, stampable and printable. The matte silver colored BOPP-based velvet touch lamination film needs to be laminated to the unprinted paper before going for printing or post lamination embellishments.

The film is available for both thermal and wet lamination in 32 and 20 microns, respectively and offers excellent printability with offset, UV offset, screen, UV inkjet and laser printing. Apart from providing scuff resistance, the film is perfect for post lamination operations like UV spot coating, foil stamping and embossing. The film is ideal for lamination of premium products like perfume cartons, liquor and wine cartons, gift and jewellery boxes, shopping bags for luxury brands and for the graphic arts industry.

Speaking on the development, Pankaj Poddar, chief executive officer, Cosmo Films said, “Packaging design is an important differentiator given that the brand owners are extremely conscious of their brand image and consumer experience these days. With the addition of metalized velvet film to the existing portfolio, Cosmo now offers an enhanced portfolio of premium lamination films to choose from.”

Packaging South Asia — resilient, growing and impactful — daily, monthly — always responsive

The multi-channel B2B in print and digital 17-year-old platform matches the industry’s growth trajectory. The Indian, South Asian, Southeast Asian, and Middle East packaging industries are looking beyond the resilience of the past three years. They are resuming capacity expansion and diversification, with high technology and automation in new plants and projects.

As we present our 2024 publishing plan, India’s real GDP growth for the financial year ending 31 March 2024 will exceed 6%. The packaging industry growth will match the GDP growth in volume terms and surpass it by at least 3% in terms of nominal growth allowing for price inflation in energy, raw materials, consumables, and capital equipment.

The capacity for flexible film manufacturing in India increased by 45% over the past four years. With orders in place, we expect another 20% capacity addition in 2024 and 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels are growing similarly. As the consumption story returns over the next six months, we expect demand to return and exceed the growth trajectory of previous years. The numbers are positive for most of the economies in the region – and as shown by our analytics, our platform increasingly reaches and influences these.

For responsible and sustainable packaging, with its attendant regulations and compliances, there is significant headroom to grow in India and the region. Our coverage includes the entire packaging supply chain – from concept to shelf and to waste collection, sorting, and recycling.

We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers. This is a large and complex canvas – the only thing that can work is your agile thinking and innovation together with our continuous learning and persistence.

The coming year looks to be an up year in this region, and this is the right time to plan your participation and marketing communication – in our rich and highly targeted business platform with human resources on the ground. Share your thoughts and plans to inspire and mobilize our editorial and advertising teams!

For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in

– Naresh Khanna (25 October 2023)

Subscribe Now
unnamed 1

NEWSLETTER

Subscribe to our Newsletter

LEAVE A REPLY

Please enter your comment!
Please enter your name here