TrusTrace, a global name in supply chain traceability and compliance data management, has launched a major AI-driven upgrade to its platform, making it easier than ever for brands and manufacturers of all sizes – small, medium and large – to collect, centralize and analyze supply chain and traceability data with confidence, the company announced.
For years, companies have struggled with fragmented, incomplete, and unverifiable supply chain data – leaving them exposed to hidden risks, lacking evidence for compliance and unable to drive meaningful impact.
TrusTrace’s upgraded platform revolutionizes data access by unifying supplier-provided, brand-owned and third-party data through advanced AI technology. This approach significantly increases data reliability and insight quality, enabling businesses to act on comprehensive and validated information rather than incomplete or inaccurate data. The data hub also facilitates seamless data reuse, allowing stored data to be repurposed across business goals, significantly enhancing operational efficiency.
With global supply chains handling millions of purchase orders across thousands of suppliers and materials, brands and manufacturers need a system that can scale effortlessly. TrusTrace’s enhanced platform enables businesses of any size – whether brands or manufacturers – to efficiently collect, store and leverage trusted supply chain data, making traceability, risk management, and compliance more accessible than ever.
“In today’s high-stakes regulatory and business environment, access to accurate, real-time sustainability data shouldn’t be a privilege – it should be a given,” said Shameek Ghosh, CEO of TrusTrace. “We’ve built a powerful, AI-assisted supply chain data hub that allows companies to quickly and easily collect and analyze data at any scale, empowering them to move from reactive crisis management to proactive impact-driven strategies. This is the future of responsible, resilient business.”
