Color-Logic
Industry-recognized products include panoRama, Innova, CourtWrap, X-Treme, and Walk&Wall. Photo Color-logic

Color-Logic – a developer of color management technology and software solutions for print and packaging, flexo printing and more – has certified the panoRama Silver, a perforated polyester film with a metaled silver reflective face and a black back for maximum one-way vision. The film is produced by Continental Grafix AG and distributed in the America by Continental Grafix US.

Discussing the certification, Mark Geeves, director of Color-Logic Sales and Marketing, said: “Color-Logic is pleased to certify the Continental Grafix panoRama Silver for use with the Color-Logic metallic printing system. panoRama Silver now joins the diverse portfolio of Color-Logic certified substrates, and provides Color-Logic licenses with yet another film suitable for vehicle and window wraps. The 80/20 open-to-film ratio of panoRama Silver provides a unique base for highly visible, high-value window graphics under both day and night conditions. The qualification samples submitted to Color-Logic were prepared on a UV flatbed printer.”

Continental Grafix is a leading manufacturer of specialty, adhesive-backed material for custom printing including interior and exterior-mount perforated window films, non-perforated window films, self-adhesive print media, laminates, and textured self-adhesive material for walls and floors.

Industry-recognized products include panoRama, Innova, CourtWrap, X-Treme, and Walk&Wall. Michelle Kempf, VP, Sales & Marketing for Continental Grafix USA, said: “Continental Grafix is pleased to partner with Color-Logic and for panoRama Silver to be certified for use by Color-Logic licensees. The panoRama Silver printed with the Color-Logic software brings a new level of special effects to window graphics.”

Color-Logic develops color communication systems and software tool sets for a variety of special effect printing applications. It provides brand owners, product managers, corporations, and their advertising agencies the ability to differentiate themselves and their clients with a simple print production process that yields dramatic results.

Packaging South Asia — resilient, growing and impactful — daily, monthly — always responsive

The multi-channel B2B in print and digital 17-year-old platform matches the industry’s growth trajectory. The Indian, South Asian, Southeast Asian, and Middle East packaging industries are looking beyond the resilience of the past three years. They are resuming capacity expansion and diversification, with high technology and automation in new plants and projects.

As we present our 2024 publishing plan, India’s real GDP growth for the financial year ending 31 March 2024 will exceed 6%. The packaging industry growth will match the GDP growth in volume terms and surpass it by at least 3% in terms of nominal growth allowing for price inflation in energy, raw materials, consumables, and capital equipment.

The capacity for flexible film manufacturing in India increased by 45% over the past four years. With orders in place, we expect another 20% capacity addition in 2024 and 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels are growing similarly. As the consumption story returns over the next six months, we expect demand to return and exceed the growth trajectory of previous years. The numbers are positive for most of the economies in the region – and as shown by our analytics, our platform increasingly reaches and influences these.

For responsible and sustainable packaging, with its attendant regulations and compliances, there is significant headroom to grow in India and the region. Our coverage includes the entire packaging supply chain – from concept to shelf and to waste collection, sorting, and recycling.

We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers. This is a large and complex canvas – the only thing that can work is your agile thinking and innovation together with our continuous learning and persistence.

The coming year looks to be an up year in this region, and this is the right time to plan your participation and marketing communication – in our rich and highly targeted business platform with human resources on the ground. Share your thoughts and plans to inspire and mobilize our editorial and advertising teams!

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– Naresh Khanna (25 October 2023)

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