Surface disinfectant for post-Covid packaging needs

Three primary preferences for disinfectants highlighted

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Surface disinfectant
On the go surface disinfectants with effective features

The impact of Covid-19 has raised many questions surrounding what consumers are looking for in an effective package and how they plan on using it. In conjunction with last year’s Covid-19 Foresight study, Aptar Beauty + Home recently conducted a consumer study in North America to better understand consumer preferences, priorities, and behaviors towards sanitizing surfaces while on the go. Research indicated there is a need for these solutions, as a majority of respondents stated they will continue to carry surface disinfectant after Covid-19 is no longer a threat. The top three must-haves for on-the-go disinfectant packaging are as below:

Leak Proof

Leaking packages are a major pain point for consumers. In fact, over 70% of respondents listed “Leak Proof” as their most important feature when using on-the-go surface disinfectants. Locking aerosol actuators can reduce the chances of unwanted spills both in the consumers’ handbag, as well as in product shipments such as with Apollo and Glide that are also eCommerce capable.

Surface disinfectant
Leak proof packages in Apollo and Glide products

Ease of Use

With over 60% of respondents sanitizing surfaces in grocery stores, public transport, and restaurants, it comes as no surprise that their disinfectant of choice must be easy to use. Brands seeking to offer convenience can once again look towards hoodless twist-to-lock actuators with no cap to remove for a fast and easy dispense. Pair with our SheerMist* insert for a soft, uniform, and quick drying spray that eliminates the need to wipe.

Surface disinfectant
Euromist Heaven provides increased coverage and application speed

Another convenient option would be to a fine mist pump. EuroMist* Heaven provides up to three times longer spray duration for increased coverage and speed in application – both of which were additional consumer needs highlighted in the study.

Portability

In terms of format, aerosols and pumps ranked well amongst respondents within choices for portability, with 85% of respondents stating that two to three ounce packages would be best for them to take on the go. Additionally, there is a very minimal gap in perceived efficacy across various formats, as long as portability demands are met.

Brands looking to put a new spin on their disinfectants for on-the-go can look towards packaging solutions like Stilo, which has a chic look for use in public and dispenses alcohol and aqueous formulas* in a variety of deluxe travel size formats (3.5 ml, 5 ml, 7.5ml and 10 ml vials). Stilo is also available in a screw-on neck finish for refillability, which served as a common wish from respondents for on-the-go disinfectants.

*Products are subject to testing depending on the formula

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Packaging South Asia’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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