Baby food
Features such as safety, reusability, hygiene, lightweight, and ease to carry has increased the adoption of flexible packaging (Unsplash)

The baby food packaging market is on a growth trajectory, riding on safety and hygiene concerns after the Covid pandemic as well as a spike in demand.

According to GlobeNewsWire, the global baby food packaging market is expected to grow by 2048.39 million units during 2022-2026, accelerating at a CAGR (Compound annual growth rate) of 4.41% during the forecast period. A rise in demand for flexible packaging and the adoption of eco-friendly packaging and smart packaging options for baby food will lead to sizeable demand in the market.

Some of the key companies in the market include Rexam, Tata Tinplate Company of India, Bericap, Pretium Packaging, Bemis Company, Hood Packaging, Ball, Hindustan National Glass & Industries (HNGI), and Tetra Pak.

Research from Grandview states that the global baby food packaging market size was estimated at US$ 50.64 billion in 2018 and was projected to expand further at a CAGR of 7.0% from 2019 to 2025. Furthermore, an increasing number of nuclear families in developing countries, including Mexico, Brazil, China, and India is expected to have a positive impact on market growth.

In addition, constant product innovations, in terms of designs and materials, are projected to boost the demand further. The development of biodegradable materials, such as paper, is expected to provide new growth opportunities to the market. For instance, in September 2018, Square Baby launched recyclable cold-chain packaging products for infant foods.

Although the impact of Covid-19 was relatively less on the packaging industry in contrast to other industries, the factors such as supply chain disruption and partial closure of production facilities somewhat halted the production and distribution capacity of baby food products. The packaging industry is recovering rather quickly considering the growing demand and removal of travel restrictions.

The growing consumer preference for eco-friendly pouches and features such as safety, reusability, hygiene, lightweight, and ease to carry has increased the adoption of flexible packaging in the last ten years. Similar trends are expected to drive the growth of the market studied during the forecast period.

Packaging South Asia — resilient, growing and impactful — daily, monthly — always responsive

The multi-channel B2B in print and digital 17-year-old platform matches the industry’s growth trajectory. The Indian, South Asian, Southeast Asian, and Middle East packaging industries are looking beyond the resilience of the past three years. They are resuming capacity expansion and diversification, with high technology and automation in new plants and projects.

As we present our 2024 publishing plan, India’s real GDP growth for the financial year ending 31 March 2024 will exceed 6%. The packaging industry growth will match the GDP growth in volume terms and surpass it by at least 3% in terms of nominal growth allowing for price inflation in energy, raw materials, consumables, and capital equipment.

The capacity for flexible film manufacturing in India increased by 45% over the past four years. With orders in place, we expect another 20% capacity addition in 2024 and 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels are growing similarly. As the consumption story returns over the next six months, we expect demand to return and exceed the growth trajectory of previous years. The numbers are positive for most of the economies in the region – and as shown by our analytics, our platform increasingly reaches and influences these.

For responsible and sustainable packaging, with its attendant regulations and compliances, there is significant headroom to grow in India and the region. Our coverage includes the entire packaging supply chain – from concept to shelf and to waste collection, sorting, and recycling.

We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers. This is a large and complex canvas – the only thing that can work is your agile thinking and innovation together with our continuous learning and persistence.

The coming year looks to be an up year in this region, and this is the right time to plan your participation and marketing communication – in our rich and highly targeted business platform with human resources on the ground. Share your thoughts and plans to inspire and mobilize our editorial and advertising teams!

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– Naresh Khanna (25 October 2023)

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