Caro Water in sustainable packaging nutrient-enriched water

Paper box with recyclable plastic liner available initially in Hyderabad

India’s first eco-friendly nutrient-enriched drinking water is available in Caro Water’s new 5 liters water box. Photo: Caro Water
India’s first eco-friendly nutrient-enriched drinking water is available in Caro Water’s new 5 liters water box. Photo: Caro Water

Hyderabad-based Caro Water is known for making sustainable paper boxes for drinking water. Caro water is nutrient-enriched water that influences its customers through a green lifestyle, health consciousness, and the planet. It has made 5-liter, 10-liter, and 20-liter boxes for households, corporate offices, hospitals, hotels, events, catering services, and more. Based on a bag-in-box concept with options including a plastic dispensing tap, the company claims that it has reduced the use of plastic by 85% in comparison to PET containers and also that it uses 100% plastics.

Currently, the company is mainly taking orders from Hyderabad through an app named Caro Water App. Water is sold mainly in plastics, whether 1-liter pet bottles or 20 liters bubble cans which are neither healthy for human consumption nor the environment. Caro Water claims its boxes have a longer shelf life, eco-friendly packaging, nutrient-enriched water, a hygienic filling process, tamper-proof taps, and the plastics its uses are BPA-free. The boxes are claimed to be easier to carry, and more easily dispensable and recyclable through a company program.

Suneeth Tatineni, co-founder and managing director at Caro Water, says, “Our product is a corrugated box that reduces plastic usage by 85 %. It is 100 % recyclable and is recycled with the help of our Recycle Program, where we encourage customers by providing them with credit points for their participation. We have also collaborated with recycling plants so the [material] separated empty boxes will be sent to the respective recycling plants where they will be handled appropriately.”

“With the help of Caro Water box, we are trying to make an impact on society to reduce plastic usage and also handing the minimal amount that we are using responsibly. We are in the R&D stage to bring on bottles of 1-liter size or smaller than it, which are planned to be 100% eco-friendly. This packaging has a lot of advantages to pack and supply liquids and semi-liquids, which we believe will be the future of packaging for a sustainable future.”

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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