Vinsak announced yet another deal at Printpack 2019 on Day 4 of the event. It sold its Lombardi Synchroline 430 label press to Ahmedabad-based Shreedhar Labels. The machine can print on substrates ranging from 12 microns to 350 GSM (nearly 500 plus microns). It also comes with an auto-registration feature by default. “Another reason why we opted for this machine is the services provided by Vinsak. One can blindly rely on them, and we didn’t want to take a chance with our post-sale support from the supplier,” says Minesh Patel, managing director of Shreedhar Labels.
Sreedhar Labels traditionally is a commercial printer. The company was planning to diversify into packaging since the last two years. The main reason Sreedhar Printers decided to diversify to packaging is because the company has already witnessed a lot of players entering the paper packaging segment and in order to diversify to labels, one needs to have a particular skill set. The transition from commercial printing to packaging labels business is a little difficult and not everybody can do it, according to Minesh Patel of Shreedhar Printers. The company Shreedhar Printers will operate its label business under the company name, Shreedhar Labels.