Tetra Pak receives 2021 Global Water Drinks Awards

The award is for developing low carbon packaging solutions

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Tetra Pak receives 2021 Global Water Drinks Awards
EAU NEUVE / Ô9, from La Compagnie des Pyrénées won ‘Best in Carton’ award at the 2021 Global Water Drinks Awards

EAU NEUVE / Ô9, from La Compagnie des Pyrénées, and I’m Baby, both packaged in Tetra Pak cartons, have won in the ‘Best in Carton’ and ‘Best New Water Concept’ categories at this year’s Global Water Drinks Awards, celebrated virtually on 20 October. These awards are designed to celebrate excellence and innovation across every category of the packaged water industry.

The recognition reinforces Tetra Pak’s commitment to developing low-carbon packaging solutions for its customers as the company helps them accelerate their journey towards a circular economy.

Topping the ranking in the ‘Best in Carton’ category was EAU NEUVE / Ô9. Created to minimize the impact of its operations and promote local development by adopting a 360° approach to responsible development, EAU NEUVE / Ô9 is the first French mineral water brand packaged in a Tetra Top carton package.

Available in two formats – 500ml and 330ml, and leveraging a low carbon, 88% plant-based packaging solution, EAU NEUVE / Ô9 is ideally established to offer a different, mindful approach to bottled water consumption. Furthermore, the customer capitalizes on the shape and the large printing surface of the Tetra Top carton to stand out on the shelf, with all sides used to highlight the differentiating and innovative value proposition.

 I’m Baby won the ‘Best New Water Concept’ award at the 2021 Global Water Drinks Awards
I’m Baby won the ‘Best New Water Concept’ award at the 2021 Global Water Drinks Awards

Winning the ‘Best New Water Concept’ was I’m Baby. The microplastic-free pure water from Italy is designed specifically for small children and is suitable for the whole family. It is available in a Tetra Prisma Aseptic package that protects the water from light and oxygen, therefore keeping the water quality intact until opened. In addition, the carton’s composition – 76% renewable sources, including paperboard and plant-based plastics from sugarcane, proved particularly attractive for the customer.

Tetra Pak aims to achieve the utmost sustainable food packaging

These achievements demonstrate further how innovation and collaboration are key when supporting customers in their desire to reduce the environmental impact of their packaging choices. Tetra Pak cartons are made predominantly from plant-based materials, and this award reinforces the importance of working with partners to develop the world’s most sustainable food package.

 

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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