Berry Global
Berry Global's tube portfolio

Berry Global has launched an eBook that provides a comprehensive overview of the flexible plastic tubes market to better inform customers about their choice of packaging.

Available for free download, the Berry Guide to Flexible Plastic Tubes details their many benefits, the different products for which they are suitable, the choice of materials and formats available, and the important factors that brands should consider to select the most suitable tube for their application.

To the consumer, all tubes may look pretty similar, but there are many types of tube packaging now available to meet a wide variety of requirements,” said Joe Horton, sales director, CPI, of Berry Global.

Berry
Berry Global Tubes eBook

Our eBook will help to ensure companies find the right solution in terms of both their product characteristics and branding objectives.”

The flexible plastic tubes market remains fast-growing with Mordor Intelligence predicting that it will reach approximately US$ 9.5 billion by 2029 at a CAGR of approximately 7.39%. While closely associated with the beauty and personal care sector, tubes are finding favor in several other markets including pharmaceuticals, homecare, food, and lubricants.

Much of this versatility is due to the different polymers available that can match a product’s requirements in areas such as protection and squeezability, along with a choice of neck finishes and closures. These also deliver consumer convenience, while the wide decoration area allows effective branding. The availability of mono-material tubes for easier recycling in the regions where the appropriate recycling infrastructure is in place, and tubes that incorporate post-consumer recycled plastic, may help businesses meet their sustainability commitments.

While the flexible plastic tube is a familiar format, its ability to be tailored to individual application and branding requirements provides a wealth of opportunities,” said Horton. “We hope our eBook will support customers in the selection process.”

The Berry Guide to Flexible Plastic Tubes is the first in a planned series of eBooks from Berry Global, designed to help businesses make packaging decisions.

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