EPL to supply 100% recyclable Platina tubes to Unilever for oral care

Signal, Pepsodent and Closeup to be 100% recyclable by 2025

350
EPL’s fully recyclable Platina tubes
EPL’s Platina fully recyclable packaging tube

EPL Limited (formerly known as Essel Propack Limited), the world’s largest specialty packaging company, has been selected as a partner by Unilever to supply fully recyclable Platina tubes in the oral care segment.

Accordingly, EPL will supply their 100% recyclable and fully sustainable Platina tubes for the toothpaste category of Unilever. EPL’s Platina tube with HDPE closure is the world’s first fully sustainable and completely recyclable tube accredited by APR.

This partnership will help Unilever’s oral care brands like Signal, Pepsodent and Closeup become 100% recyclable by 2025. Ram Ramasamy, chief operating officer, EPL Limited, speaking on the partnership, said, “EPL is proud to be associated with Unilever to further their sustainability initiatives in the oral care range. We are committed to enabling and inspiring responsible consumption through innovation in packaging.”

EPL’s Platina, an eco-friendly laminated tube produced with less than 5% barrier resin, is designed to deliver source reduction and recyclability without the loss of any barrier properties. Platina tube is especially suited for oral and beauty and cosmetics products brands,” Ramasamy added.

Deepak Ganjoo, regional vice president, Africa, Middle East, and South Asia, EPL Limited, said, “EPL is proud to be a partner to one of the world’s most prestigious brands in their quest to have a positive impact on the environment.”

“Sustainability has been a key focus area at EPL, and today we find all responsible brands moving in a similar direction. As market leaders, EPL has a significant role to play in contributing towards sustainable development, helping brands along this journey,” Ganjoo added.

EPL will supply Platina tubes to GSK Consumer Healthcare

Unilever will be launching fully recyclable tubes later this year in two of their biggest oral care markets, France and India. Recently, EPL Limited announced it would supply 100% recyclable Platina tubes to another FMCG major GSK Consumer Healthcare.

EPL Limited operates through 19 state-of-the-art facilities in eleven countries, selling about 8 billion tubes per annum. It has units operating across the USA, Mexico, Colombia, Poland, Germany, Egypt, Russia, China, Philippines, and India. These facilities cater to five core categories of oral care, beauty & cosmetics, pharma & health, food & nutrition, and home care.

The impact, resilience, and growth of responsible packaging in a wide region are daily chronicled by Packaging South Asia.

A multi-channel B2B publication and digital platform such as Packaging South Asia.is always aware of the prospect of new beginnings and renewal. Its 16-year-old print monthly, based in New Delhi, India has demonstrated its commitment to progress and growth. The Indian and Asian packaging industries have shown resilience in the face of ongoing challenges over the past three years.

As we present our publishing plan for 2023, India’s real GDP growth for the financial year ending 31 March 2023 will reach 6.3%. Packaging industry growth has exceeded GDP growth even when allowing for inflation in the past three years.

The capacity for flexible film manufacturing in India increased by 33% over the past three years. With orders in place, we expect another 33% capacity addition from 2023 to 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels have grown similarly. The numbers are positive for most of the economies in the region – our platform increasingly reaches and influences these.

Even given the disruptions of supply chains, raw material prices, and the challenge of responsible and sustainable packaging, packaging in all its creative forms and purposes has significant headroom to grow in India and Asia. Our context and coverage engulf the entire packaging supply chain – from concept to shelf and further – to waste collection and recycling. We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers.

In an admittedly fragmented and textured terrain, this is the right time to plan your participation and marketing support communication – in our impactful and highly targeted business platform. Tell us what you need. Speak and write to our editorial and advertising teams! For advertisement ads1@ippgroup.in , for editorial info@ippgroup.in and for subscriptions subscription@ippgroup.in

– Naresh Khanna

Subscribe Now

LEAVE A REPLY

Please enter your comment!
Please enter your name here