Increase efficiency and protect your cosmetic brand

End-of-line packaging – track and trace

23
cosmetic
Comprehensive coding and marking solutions can help brand owners to better track and audit the movement of their brands, ensuring product authenticity and proper distribution

In the fight against brand counterfeiting and diversion, it is important to know exactly where your products are throughout the supply chain. Comprehensive coding and marking solutions can help brand owners to better track and audit the movement of their brands, ensuring product authenticity and proper distribution. Technological innovation allows…

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Richard Nemesi is global vertical marketing manager for cosmetics, personal and home care products at Videojet Technologies. His main responsibilities at the company are to develop a deep understanding of global trends and customers’ needs within the sector, create marketing content to support sales efforts and provide counsel to product development teams on equipment functionality. Prior to Videojet, he was a systems sales specialist in the Systems and Technology Group at IBM