SMI will introduce two new tools at
the Labelexpo India 2016
In continuation of its policy to be transparent and educational, SMI is introducing two new tools at the Labelexpo India 2016. The transparency displayed in their specification sheets, curved diameter indicator, sample sets and industry brochures are already well appreciated in the industry. With a set of leading seven questions in the newly introduced user-friendly SMI product selector app, the user is easily led to the appropriate SMI product that is suitable for the application. Further the user can straight away ask for specification sheet, samples or order through the app.
In addition to the product, selector industry related calculators are also present. One of the calculator is simple and is designed to calculate the length of a roll. Just by feeding the width, height, matrix widths, number of labels, the second calculator gives the running length, square meters as well as wastage due to matrix for a particular job. It also shows the wastage for a job if printed in different ups, thus helping the printer to decide which combination of ups and running meters will have the minimum wastage. In a cost conscious industry these are very simple to use but effective tools. SMI has plans to introduce more tools to aid the industry in the near future. Appreciating the rise in Filmic Labels, they are launching a new sample set showing different types of Filmic Label stock solutions only. The specification sheets accompanying the samples highlights the important characteristics and uses of these materials.
Packaging South Asia — authentic, impactful and influential
An English-language packaging industry B2B platform in print and web, Packaging South Asia is in its 19th year of publication. We do not make any claims about being the best or the most widely read. However, if you are interested in targeting the Indian and South Asian markets to sell equipment, technology, software, and consumables, we can help.
To improve your marketing and grow sales, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.
Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our platform and channels are differentiated by hands-on practice and an understanding of business and financials. Our team, including some of the best technical writers, is ready to meet you and your customers for content.
India and South Asia’s fast-growing packaging industry is continuously expanding capacities with efficiency and appropriate innovative technologies. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our monthly or two weekly packaging eZines.