What problem are you solving?

Communicating the brand’s USP on the packaging

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solving
Scotch-Brite, the flagship brand of 3M, is recognized globally and is a market leader in its category in India.

Yes, that’s the question that every investor is asking startups nowadays. Until and unless you’re solving a real world problem of a consumer, your aspirations to get a good round of fund raising might go down the drain. Customers don’t merely buy products or services, they buy solutions You may…

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