(L-R): Jai Chandra (JC) and Nalini Madhushani from Veepee Graphics
At the Loupe India exhibition in Greater Noida, Veepee Graphic Solutions introduced lenticular printing for flexo effect without special foil, ink or varnish.
Lenticular printing can be done with conventional printing and gives a “three-dimensional print,” Jai Chandra (JC) from Veepee Graphics told Packaging South Asia. They said this is the first time this technology is being introduced.
Lenticular printing technology offered by Veepee Graphics, he explained, not only enhances aesthetic display but can also incorporate anti-counterfeiting effects so that customers will be able to identify original or duplicate products.
The response to the technology has been great, he said, adding that users are surprised as to how it is possible, as lenticular printing requires specialized films.
Veepee Graphics recently installed a specially configured Quartz machine technology from Esko. “The machine offers better solid intensity and good ink inlay, which were previously big concerns with LAMS plates. Quartz technology is easily able to overcome these drawbacks,” JC said.
Customers have shown interest in lenticular printing and the company will go for promotional jobs soon, he said.
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